About Chase

Chase Jarvis is well known as a visionary photographer, director, and social artist. He is widely recognized for re-imagining, examining, and redefining the intersection of art and popular culture through still and moving pictures. While commercial work for brands like Nike, Pepsi, Volvo, Reebok, Apple, and Red Bull have earned him recognition from the International Photography Awards, The Advertising Photographers of America, Prix de la Photographie Paris, and numerous other industry buzz centers, his recent push into personal work and fine art has rapidly gained the attention of curators and art critics, mainstream audiences, and celebrity circles worldwide. The online hub for Jarvis and his work is at http://www.chasejarvis.com. Follow him on Twitter at http://www.twitter.com/chasejarvis
Author Archive | Chase


Hello my internet friends! Today is a very exciting day. I’m proud to announce 28 to Make.

Short version: I want you to join me and some friends in a global 28 day movement to dramatically enhance your creativity – and maybe your life.

Longer version? Read on…but it’s basically just pure awesome, and very simple, low friction, zero cost and just 5 minutes per day to way way way up your game.

The truth is, it takes 2-4 weeks to make a habit stick…and so some time ago I gave myself this challenge – to make something everyday for a month, something simple, fun, and playful in 5-15 minutes — a photo, a simple sketch, a haiku, or whatever — and it literally changed my life.

And whether your photographer, a designer, a bartender, accountant, or a stay at home parent…creativity is at the heart of being human. It’s one of the things that differentiates us from the other species on the planet. We were literally put here to CREATE — but the benefits go deeper.

THE BENEFITS I experienced when I tried this?

1. Sure, I was more creative, but not just in photography, in EVERYTHING. In cooking, in telling stories, in my approach to relationships, etc.
2. That inner self talk got a LOT more positive and confident. Instead of second-guessing my POV, I became more comfortable and happy to do my own thing.
3. I was more joyful. Put simply, the act of intentionally creating something brought me a lot joy. No time for grumpy, just joyful.
4. I was way more productive. Yes, taking a 5-15 min break during the day made me A LOT more productive throughout the rest of the day. As in I got more done by goofing off a little.

Overall, these creative exercises had such a dramatic impact on my life, that I now do this EVERY DAY of the year. Yes, every day. Ok I miss one or two here and there…but It’s right here on my list of daily habits now, and I LOVE it. Its no joke that today I attribute many of the successes in my career simply to my ability to be more creative.


It was through this sort of lens that the smart and awesome people I work with at CL came up with this cool little program we’re running for the month of February called 28 To Make. It is designed to spoon feed you one little email every morning for 28 days, with a simple little video explaining a 5 minute creative project idea for the day…All you have to do is go to THIS PAGE and click sign up / RSVP. (100% free, just an email so I can send you the lessons).

I have a goal that 1000 people will join me in this quest. Please help me make this goal come true! Scratch that – beat it already.
How about 2500. Please help me make that goal come true! Scratch that – beat it already – and we’re just getting started!
How about 5000 people in this project? Scratch that – even blew THAT away on our FIRST DAY TODAY!
OK LETS GET NUTS. Can we get 10,000 people in this project?! Let’s do THAT! Please help me make this goal come true!

AGAIN. Too many people erroneously believe that creativity is some god-given thing that you either have or your don’t. Or maybe you’re either INSPIRED today, or your aren’t. After a life dedicated to being creative, being around others who are creative, and helping those who don’t think they are creative to find that creativity within themselves — I can PROMISE YOU that creativity is not a skill…it’s a HABIT. We can all fall in and out of practice around creative project ideas…but the truth is (and science backs me here…) that it’s NEVER too late to either jump-start or re-engage your creative mojo.

FAQ section?

  1. How do I sign up?
    Go to THIS PAGE and click the blue button. Zero dollars, just your email to send you the daily lesson.
  2. What will happen after I sign up?
    You’ll get daily little lessons in your inbox every day for 28 days. And then it will stop. You can also find the videos here on the 28 To Make page once they’ve been posted each day.
  3. How long will each creative exercise take me?
    The projects can all be completed in 5-20 minutes, but you can take as long as you like. Also – do it your way. If the project calls for a drawing, but you’ve got some modeling clay on hand, feel free to sculpt instead.
  4. What if I skip some days here and there. Or what if I join late?
    No problem. Just pick up where you left off whenever you want. Or skip ahead. Just get as much of 28 days of making underway– or until you stumble upon that thing really gets you going. If you find yourself getting stale again, you can always come back. The videos will be released in weekly batches throughout February, but you can watch them on the class page whenever you want after that.
  5. Can I share my work? Is there a #hashtag?
    Yes there is. Share what you made with the world on Instagram, Facebook, or Twitter using #28toMake. We really want to see what you come up with, and we’re not alone.
  6. Repeat
  7. BTW, by sharing the results of these creative exercises on Instagram, you’ll have a chance to win some cool prizes. Visit CreativeLive to find out how.

chase jarvis creative habit

Here’s How I GET SHIT DONE! (hint: BUSY isn’t success, it’s a lack of priority)

“Busy” isn’t success. Busy is a lack of priority.

For a long time I thought the following about “busy” people:
-they were important
-they were cool
-that had it so rough – poor them! They need sympathy!

Then, after bailing on a career in soccer, dodging medical school and quitting half-way through getting a PhD in Philosophy – I went to work for myself. That’s when being “busy” doing all that busy work ACTUALLY got real for me. It went from “ho hum…” to “YIKES I’m so busy because I need to figure out my life, this new career I want to start – becoming a pro photographer, and I’ve got to pay my rent and put food on the table for my family.” Busy quickly went from a cute thing that felt good to “holy shit, how am I going to get all this done – there’s literally not enough hours in the day.”

That “busy” was real – but mostly because I didn’t have my shit together. That kind of busy is ok, but only temporarily.

And so I rode that line for a while… When I started talking about being busy, people asked, “well what are you doing?” and I got to talk about all the cool stuff I was doing. I got to make that stuff sound important. And I got to cook up that feeling that all the work I was doing was super duper important. And after all, so was I! Busy shifted from a temporary state i was struggling with to a proud label (but still didn’t know it was dumb).

I didn’t have systems for anything. Systems weren’t “creative” – those were things that 9-5 people had. Those were for paper pushers and DAMMIT I’M SELF EMPLOYED NOW SO I DON’T NEED ANY SYSTEMS!

And then I realized that most of what I was doing was just noise…all bark no bite. Lots of action, but few results.

THAT’s when I took a close look at how I was ACTUALLY spending my time. What was I doing that was moving the needle I needed to move? Learning, making great work, getting clients, promoting my work, closing sales. For all those things…the things that MATTERED – it turned out that if I created systems around those things that helped me spend my time on those things more wisely – that my professional OUTCOMES (ie the shit I wanted to get done!) started dramatically accelerating, and – miraculously – I also had so much more personal success as well. In relationships, health, with family, etc. The simple act of putting some basic systems in place made me less “busy” (as in just flailing) and made me way more effective at getting what I wanted out of life. In short – the classic “busy” of important people was a fraud.

So I stopped. Not stopped DOING stuff. Just stopped doing stupid stuff that fronted a false sense of being successful and focused on being effective. It made all the difference. Sure I was living a very full life – from dawn to dusk – but that wasn’t “busy” in the lame sense of the word. I was effective and on point. Not “busy”. And you know what I’ve found out in all my travels and hoity toity elbow rubbing? I’ve found that the most very bad-ass people I know…people who are the best in the world at their craft – whatever it may be – are mostly algined around this principle. Sure there’ some hefty schedules and plenty of jet setting. But no one is running around saying how busy they are.

So can we PLEASE stop celebrating being “so busy”?! Again. Busy isn’t’ a sign of success, it’s a lack of priority.

THAT’s how I came up with structuring my day like I do now.

Enter Tony Schwarz who helped usher in the strategy of “strategic renewal” — the idea that you have moments of intense focus mixed with short scheduled breaks that can rejuvenate you physically and mentally throughout the day – thereby boosting your productivity. I’ve slowly adapted to Tony’s idea.

One of my popular blog posts on the topic was actually the inspiration behind this week’s episode of cjRAW. In the middle of this vlog – ironically where my schedule is getting blown up – I get on the topic of effective schedules and I share a simple, yet crucial, process I’ve lived by for the past several years … breaking down the 100’s of to-dos on the list into like items and then placing those like items into 90 minute work chunks. And whether those chunks are solid blocks dedicated to solving big problems … working on big goals, OR small tactical shit like phone calls and meetings, I can orient my day toward successful chunking of the stuff I want to get done – and voila, I’m 10x more productive than I’ve ever been.

Think I’m crazy or right? Let me know.

In the meantime, here’s a few other things I would add to the above rant:

  • REMINDER! – I freakishly protect the first 90 minute block of my day for my morning routine. It’s the one thing I know can make a HUGE difference in the success of my day, week, and life. Sometimes this requires some modifications, but I generally go way beyond reason to keep this block intact.
  • I prioritize the next 90 minute block as the most important stuff I need to get done that day — by knocking out the important stuff first, it’s easier to sleep knowing you’ve made great progress.
  • I use lunch as either an “eating meeting” or “walking meeting” (sometimes both together) – but generally time to get some headspace before the next 90 minute chunk.

But the video really says it all. So watch that again. And then let me know what you think. Hope this helps you fine tune your day. If you’ve developed some strategies to pump up your productivity, do share in the comments below or somewhere on the web where I can find it.

What’s Covered

Wake up call [0:07]
Flight’s delayed [0:55]
Meet up with Alex [2:06]
CreativeLive San Francisco [2:29]

Links from the Episode

If you’re looking for more resources, here are two classes worth checking out:
The Art of Less Doing and Time Management 101

My Morning Routine
Do Less = Do More. The Art of Being Creative + Productive

Music From:
“You Can Have It” by Fresh Espresso: https://www.facebook.com/FreshEspresso
“Something Elated” by Broke for Free: http://brokeforfree.com/
“Big Because” by Minden: https://soundcloud.com/minden-band
“Viper” by Ray Rude: https://soundcloud.com/rayrudemusic

People Mentioned

Evan Carmichael
Tony Schwartz
Chris Burkhard

Time for some CHANGES around here!

We’re into the new year and everyone’s talking about resolutions and goals… lose weight, quit drinking, teach yourself some new skills. Yet something like 1 in 3 folks give up before the end of the first month. What gives?

I’m cutting to the punchline on this one: ‘Change’ by itself sounds so big and ominous. But it’s not. At its core, change is just making the ‘right’ decision toward the outcome you want enough time that it becomes a natural occurrence…a HABIT so that you no longer have to think about it as ‘change’. It becomes NORMAL.

Case in point: whenever I have a change I want to accomplish in my life, I first break it down into small behaviors I can do every day. See if you follow me. What if I want to lose 15 lbs? I immediately shift gears AWAY from 15lbs and to the following 3 behaviors.

1. Eat paleo / slow carb every day
2. Move my body in some fashion every day + lift heavy weights 3x per week
3. Get descent sleep.

…and bam. There’s literlly no way I CANT hit my goal in 30+ days if I do these 3 behaviors every day.

And I’ve found the same is true for almost everything in my life….namely, that there is some subset of behaviors that, if I do them enough –ie turn them into HABITS — that I will definitely achieve the change I want to see.

Sound too easy? It is. It’s a bit of a psychological mind f*ck, but it works. Any change, no matter how big, is just a change in behavior.

The example I give in today’s #cjRAW is an expansion of My Morning Routine, into larger context of what I do for my personal health everyday. To track my daily habits, I use an app on my phone called Habit List ($3.99). Unfortunate for some of you, this app is only available on iPhone. If you’re an android user, try “7 Weeks“. Of course you don’t need to have an app on your phone, you can use a calendar, or whatever is easiest for you to keep track of your daily progress – just sharing what I personally use.

So what ARE the 10 things I personally track daily that help me be my best creative, boss, friend, husband outgoing awesome self? Watch the above vid to find out. And of course – report back! Let me know if any of this helped at all.

[and finally, as you start thinking about habits, start slow. Avoid going from zero to ten habits all at once. I developed my habit list over about a year to help me understand what’s going to make me my best self. I’d recommend setting 1-2 habits every couple of weeks or months for the best results, then tracking those habits daily. And remember -this set of habits is for a particular outcome of health and vitality for ME. Want a different outcome – you’ll have to figure out what the right behaviors are for you to gain the outcome that matters most to you.]

That’s it

Of course – if you have some habits you’re doing to help make a productive life, do tell.

What’s Covered

Daily Habits are critical for change [0:28]
Habit List 2 second lesson [1:34]
My habits [2:14]
Recommendations for creating habits [4:45]
The Power of Habits [6:11]

Links from the Episode

Habit List
My Morning Routine
Play It Away by Charlie Hoehn
The Power of Habits on CreativeLive

People Mentioned

Tim Ferriss
Dave Werner
Charlie Hoehn

My New Camera Has ARRIVED! […and it can SEE IN THE DARK]

Alright you camera freaks. The long-awaited Nikon D5 + Nikon D500 have finally been announced. Live from the CES show in Las Vegas yesterday Nikon paraded out their new babies for all the geeks and journalists. As a face for Nikon long before there was such a thing (I know – hard to remember that far back) and core to launching new cameras for them (like this and this, I long lived at the heart of all these announcements there on the floor of the show talking to journalists…but that’s not my jam anymore. I don’t miss the pixel-peeping and the gear chatter one bit, but I DO really LOVE a good camera…which is why I posting this today. When the camera was announced – my feeds popped with your questions about my opinions on these beasts, so I thought I’d respond to your asks in the most simple way imaginable, by just recording my first impressions.

So that’s what this is. It is NOT a “camera review” in the classic super nerd techy sense. It’s my OPINION on the specs based and what I know about these things given a lifetime of unfair access to the inner workings of these cameras and their launches….more experience than 99% of the planet – for better or worse. (Trust me – I’ve seen the sausage being made and it’s not pretty. haha ;)

So anyway – here’s my take in the video above and here’s the specs for both the Nikon D5 and the Nikon D500 below. I’ll follow up when I get my hands on one or both of these in person. Hit me up with questions or comments if you have em.

Nikon D5

The new Nikon flagship camera – their top of the line.
$6495 – body only. March 2016 predicted ship date.
Buy from Adorama

Topline Specs of the Nikon D5

  • 20.8MP FX-format CMOS sensor + EXPEED 5 image processing
  • Widest native ISO ever in a Nikon full-frame DSLR: ISO 100 to 102,400 (expandable to Hi-5, ISO 3,280,00)
  • Redesigned AF system with 153 focus points (55 selectable), 99 cross-type sensors + dedicated processor.
  • 4K UHD video at 30/25/24p + pro grade features (simultaneous external + internal recording, Flat Picture Control, Zebra Stripes, built-in stereo microphone with 20-step increment adjustments)
  • 12 fps continuous shooting with full AF and AE performance (14 fps without), and up to 200 RAW shots in a single burst



Pretty sexy. Now on to its baby brother…..

Nikon D500

The Nikon D500 gives pro-level features in a compact and lightweight body.
$1995 – body only. March 2016 predicted ship date.
Buy from Adorama

Topline Specs of the Nikon D500

  • 20.8 MP DX-format image sensor with EXPEED 5 image-processing engine
  • 153-point AF system (55 selectable)
  • 10 fps for up to 200 shots (14-bit lossless compressed RAW)
  • 4K UHD video
  • ISO sensitivity up to ISO 51200, expandable to ISO 1640000 via Hi
  • Touch-screen, tilting 8-cm/3.2in high-resolution monitor
  • Connect to smart devices using proprietary “Nikon Snap Bridge” system via Bluetooth and Wi-Fi

Nikon D500 - Profile View

Nikon D500 - Top View Nikon D500 - Back view

Again – so there you have it. I’ll get back out in front of you again soon when I get one of these suckers in my hand. Until then, subscribe to my Youtube channel for god’s sake. And hop on my VIP email list while you’re at it for exclusive content. I post fresh videos + send one bad-ass email every week. Nothing ever sucks – only awesome. And here’s where you can learn how to use your camera better, right here.

What’s Covered

My history with Nikon [0:24]
Nikon D5 [1:48]
Nikon D500 [6:27]

That Voice Inside Your Head at 3 a.m. is NOT Your Friend. [How to Shut Those Gremlins Up + Win 2016]

So grateful for all the feedback on the last #cjRAW. Went vlog style for the Stolen Golf Cart + Other Life Lessons vid and got great feedback (with, of course, one hater ;) As such – given the fun I had making the last one, the success of that approach, plus some free time early in this new year and I thought I’d follow up that with another vlog episode here…

This time – of course there’s the daily life bit, but there’s also so good life-lessons embedded in here…some reflections I had on 2015, what I plan to do about those in 2016, and how you can join me in avoiding that unhelpful 3am voice…those gremlins…and staying true to your vision for YOUR life. Sometimes those voices help us, but mostly that 3am “afraid” voice that tells us we’re not good enough –especially when we’re trying new things or putting ourselves out there — is not helpful. I hope this video helps you manage those voices and live the life of your dreams -with less fear, shame, and anguish- and more joy and awesomeness. Enjoy.

I post YouTube videos weekly. If you’d like to be notified when I hit publish, then subscribe here.


Links from the Episode

Brené Brown on cjLIVE 1 + cjLIVE 2

Commercial Photography with Joey L
A master of his craft, check out this class from my man Joey L. Learn how to merge cinematic lighting techniques with onset special effects and gain post-production in know how to create truly stunning results.

Brené Brown on Bravery + Authenticity on cjLIVE

What’s Covered

New Years at the Cabin [0:23]
Interesting dinner conversation [1:21]
Mediation’s effect on life [2:10]
We’re not the sum of our experiences [2:56]
Polar Bear plunge, ocean paddling, + other shenanigans [4:23]
The Tale of 2 Birthday Parties [5:37]
You are good enough. [7:36]
Those 3 AM gremlins [8:14]

People Mentioned

Music By:
Kabbalistic Village
Randi Mealer

Stealing Golf Carts + Other Creative Life Lessons [#cjRAW VLOG]

I live by hard work + hustle — they are some of the key elements to my success and the successes of so many of my peers… but so is recovery. One cannot live at 100mph. One cannot ALWAYS be on a diet, be in peak performance. Rest is mandatory. We either choose to find it in appropriate doses OR our bodies an our lives will choose it for us (crash and burn, get sick, cancer, etc etc). It’s literally impossible to be completely “ON” all the time at a full run. When we give ourselves a little headspace, we gain new opportunities for clarity, creativity, problem solving, and dreams. Creating daily play & creative time can help avoid burn out or getting stuck. It’s all about the long game. Stamina wins. Recovery is essential to health and longevity in love, life, and business.

I don’t often talk about recovery – because in truth I’m not very good at it – but that’s why I wanted to share this video today. I’m working on recovering quickly while still living the full life that I crave.. I know I will always go hard, it’s in my DNA. But how can I optimize the recharging of my batteries? What do I need to do? I made progress on this in 2015, but it’s a big part of my 2016 too. How do I charge hard AND recover quickly, with play time, down time, family time, friend time, quiet time, etc. You get the point. So there it is… I said it ;)

I post YouTube videos weekly. If you like them, subscribe here.

What ways do you recover and is there anything you’re thinking of changing in 2016?

Links from the Episode

cjRAW: My Morning Routine
CreativeLive – Award winning online education. Check it out for education on Photography, Design, Audio, Crafts and Money/Life classes.

What’s Covered

My morning routine [0:16]
My secret surprise [0:36]
Pool time [1:09]
Brunch Rushin’ [1:54]
She got bonus points [3:15]
Grocery Shopping Confessions [3:57]
Riding It Like I Stole It [4:37]
2015 Reflection [5:02]
The Daily Lesson [6:46]

People Mentioned

Music By:
Adult Napper
Broke for Free
Graz Core
Kevin MacLeod

GEEK ALERT! 3 Tech Tools for People Who Make Stuff [#cjRAW]

Calling all maker geeks, photo geeks, and audiophiles – this one is for you. Yes yes, I regularly champion experience over stuff, but the reality is also true that we creators use tools to create. As such, in today’s #cjRAW I shine a bright little light on 3 tech tools that caught my eye. One for the geeky geeks, one for the photo geeks, and a third for the audiofile / video geeks.


When I first saw this 3D printer, my eyes bugged out. So simple, so gorgeous, and brilliant in what it can do. This little beauty will cut or engrave everything from paper, wood, leather, and – yes – even food. Not only was it the largest crowd-funded project of all time ($27 million in 30 days), but what’s particularly awesome about this thing is it’s versatility + gorgeous design, more than suitable for any home or studio. And it’s drop dead easy to use. While you can certainly use typical design tools such as illustrator, photoshop, or even CAD programs, you can also just draw on your material (yes, hand drawn on the back of a napkin will do….) and the Glowforge will use that template to cut or engrave your design into any material. Very dope.

Glowforge is still under development, but it’s got your bases covered. There are two options, basic and pro. The basic will allow materials 12″x20″ and will require venting or you can purchase the additional air filter. The Pro has a stronger laser and has a pass-through feature which will allow 20″ wide to infinite length. Glowforge is currently offered at a pre-delivery sale price of $2395 and up (40% off) for a limited time. At that price tag you might say ‘gulp’ but there is no finer 3D printer that I’ve ever seen.

DxO One Camera

If you are like a BILLION people on the planet and take freakish amounts of photos or videos with your iPhone, this little gadget will capture your attention, the DxO One Camera. This compact camera sports a 1″ sensor that can capture a RAW 20.2 megapixel photo. The photo nerds ears just perked up, I know, because I said RAW. Yes – that’s a thing. The DxO is the most compact way I know of on the market to get RAW photos. Plus, its superfast 6-element aspherical lens boasts a f/1.8 aperture making it a game changer for iPhone photography in low-light. How’s it work you ask? It does shoot as a stand-alone rig without a viewfinder, somewhat like a GoPro, but that’s not the preferred use case. At its best – and at the core of its design – this little camera (about half the size of a deck of cards) connects sweetly to the lightening port of your iPhone and turns your phone’s display into a digital viewfinder and menu control. It basically turns your iPhone into the smallest high-powered camera out there. And because it’s using the lightning connector, it can transfer photos (and video) near instantly to your phone OR save your space and send the photos directly to the DxO’s on-board micro SD card. The DxO retails for $599, which stays in the ballpark for similar compact cameras.

If right now you’re saying “why would I strap a $600 lens to my already-great $600 iPhone?” Here’s why. It most definitely elevates your phone’s ability to take higher-end photos in a “pro” capacity. Low light? Check. It has the fastest lens around. RAW? Check. Full manual controls – as in shutter, aperture and ISO? Check. Check. Check. Hardcore iPhone photo geeks just got themselves a new toy.

RODE SmartLav+

Over the years, I increasingly film more content on my iPhone. In fact, a bunch of the #cjRAW vids are straight outta my iPhone 6s. Looking for a better audio solution that was easy to travel with, I recently picked up the RODE SmartLav+. Dreamy. VERY simple. Similar to the production quality lavaliere mics I normally use, this broadcast quality mic connects directly to your iPhone’s standard headphone jack giving you significantly cleaner audio. Now you can turn your iPhone into a audio recorder using voice memo (or simliar) or record clearer audio when you’re speaking to the camera. The SmartLav+ is an update to RODE’s previous SmartLav adding a higher quality materials and a new gray cap on the connector so you can identify it from other lavs you might own (nice move). SmartLav+ retails for $79 bucks, but definitely a major upgrade to your iPhone or headphone mic if you need to elevate the audio side of your game.

KK friends. There’s a quick breakdown of a range of gadgets I’m enjoying

Links from the Episode

DxO One Camera
RODE SmartLav+

CreativeLive: iPhone Photography with Julia Kelleher

What’s Covered

Glowforge [0:31]
DxO One [4:05]
RODE SmartLav+ [6:29]

The TIPPING POINT — How You Know When You’ve “Arrived” [ + answers to 9 other questions you asked me]

Hi friends, back atcha here with another #cjRAW.

You might remember in Episode 10, I asked for you to tag your questions #heychase and I’d answer those questions? Well, you did your part, and now I’ll do mine.

In this episode I answer the following questions from this community. I go deep on some, quick on others, but tell me in the comments below or on social that I’m adding value… And of course feel free to pepper me with the next round of #HeyChase anytime, anywhere. I’m on it.

Q1: #HeyChase can u advise, should one specialize at the early stage in a photography career when the goal is diversifying?

Q2: Hi Chase! Can creativity be taught? Or is it something that you have/are?

Q3: Do you ever invoke a lucid dream to enhance your creative way of thinking?

Q4: When did feel that your career were on to something? When did u finally realize you’ve arrived?

Q5: What are your best practices for getting a project off the ground.

Q6: What’s the tipping point when a hair brained idea becomes a project you start?

Q7: Do you think film has a future?

Q8: How to I move from semi pro to pro photographer?

Q9: How many days a week do you have off work??

Q10: What’s your strategy for good networking?

Thanks again. Reminder to pepper me with YOUR questions, and tag them now with #HeyChase in social so I can snag them and get ‘em answered for the next #heychase episode. Cheers

Links from the Episode

Money + Business for Creatives with Ramit Sethi

What’s Covered

Should one specialize at the early stage in a photography career when the goal is diversifying? [1:09]
Can creativity be taught? [2:26]
Using lucid dream to enhance your creative way of thinking [3:17]
When I realized I finally arrived [3:49]
Best practices for getting a project off the ground [5:25]
What’s the tipping point when a hair brained idea becomes a project you start? [6:18]
Does film have a future? [7:09]
Going semi pro to pro [8:03]
My days off. [9:11]
Good networking strategies [10:12]

People Mentioned

Ramit Sethi

SERENA WILLIAMS + ROGER FEDERER in da House (and in front of my camera)

HA! You asked for another #cjRAW behind-the-scenes photo/video shoot…and so I’m DELIVERING! That’s right, in this episode of #cjRAW, I take you on location to photograph SERENA WILLIAMS, ROGER FEDERER and half dozen more of the BEST TENNIS STARS IN THE WORLD (while shooting a campaign for Wilson Tennis).

Working smoothly with pro athletes or celebrities or otherwise fancy people on set is under-recognized, but highly valuable skill. Put bluntly – it is almost always the differentiating factor in getting a great shot…or having to make up excuses why you didn’t In light of celebrating the release of this here newest #cjRAW (I release new ones every week, follow along by doing this thing and/or subscribing to this thing), I thought it would be nice to go the extra mile and throw a few, scratch that, FIVE of my best tips for working with key talent on set.

1. Know all you can about your subject + their world.

Whether its athletes or Hollywood stars, most all personalities are accustomed to photo shoots and media, but doesn’t mean it’s a slam dunk. Mostly they have BAD experiences with this stuff. In fact, this is one way I’ve developed a killer reputation in the industry…by providing great work AND being great to work WITH. It’s true – by having a good time, your subjects will photograph better, which -in turn- make you look better in every way. I’m not saying you need to become their best friend in 5 minutes – or be fake in ANY way (quite the opposite, it’s AUTHENTICITY and confidence that you want to oooze). Do NOT kiss their ass. In fact, here’s something to sink your teeth into: be NORMAL and AWESOME. (I don’t know why I’m using so many CAPS. I’ll stop…). Knowing as much as you can about them (ie ‘researching your subject’) isn’t so you can kiss their ass, it’s so you can determine the ways in which you can authentically connect with them, if the chance arises. You both have a Golden Retriever? Good to know. Store that in the memory bank. You have some friends in common? Definitely bring that up. etc etc. You get my point. It also helps a lot to know a lot about their world (ie their sport, movie, etc etc). That’s one way I get a lot of work as well…because I can authentically photograph (as an ‘insider’) a LOT of sports, pop culture, music, lifestyle etc because I’ve spend years focused on each of those worlds on their own. How bout you? If you’re living your passion and have put in the time, I bet the same is true for you (or can be)! And btw, remember – you only GOT to this place you find yourself in right now because you ARE especially good at this stuff! That’s why you’re here! You know better than most people and you need to believe that.

Portrait of Pro Tennis Player Serena Williams, photo by Chase Jarvis

2. Be relatable, not a weirdo.

This one is short. There’s nothing worse than an ass-kisser or a superfan stance when you’re trying to get a killer shot of a talented / famous human. See #1 above? There’s a difference between knowing a lot about them and being a weirdo on set. In the former, you know enough to connect with your subject around common interests and creative ideas that will drive your shoot forward toward success. In the latter, you lose authority as a photographer and fall into “fan” or “superfan” category which they get everyday. You devolve from a person who they first consider someone who is talented and hired to get a killer shot because of your skill….into another one of the hundreds of people they see everyday on the street asking them for their autograph. The more comfortable you are, the more comfortable they will be.

3. Be on your A game.

I’m not talking be smooth like a playah… I’m talking be really effing organized for the shoot. Have an objective (ie a shot that looks like this, or in that style or with a focus on X, Y, or Z. Know what you want and hunt for that photo in a timely and reasonably precise manner. Conjure as much artistic inspiration as you have / need for the shoot – we don’t want to stifle that – but do it like a boss with a plan and not on your heels. A smoothly run shoot is all about being prepared on and off of set. The less stressed you are during the shoot, the more time and energy you can put into working with the athlete to get the image you’re looking for. BONUS: this is a thing that celebs and other people with high emotional intelligence can FEEL. You send of poorly organized vibes, they can smell it. And then you lose the opps for your best imagery.

Pro Tennis Player Roger Federer in Action, photo by Chase Jarvis

4. Get an early win.

Most often, as you’re on the way up in your profession (and unless you’re a baller) the key talent often does not know who you are. In there eyes, you are generally one of two things… a) the person who is going to get an acceptable (not great) shot of them; or b) probably going to eff this up and at best get one salvageable shot where the talent doesn’t look like a tool. Seriously. There are so many mediocre photographers out there, and a lot of them talk their way into shooting this celeb or that talent etc…but only once (and then they never get hired by agency X, client Y again, etc). For the rest of us – it’s our job to stand out. How do that? Get an early win. Spend a lot of time prepping so that you can nail an early shot of the talent where they look goooooooooood. And then show it to them on the back of the camera or the monitor. BAM! Instant credibility. (now you’d better have some decent taste – for if you show them a shot you “like” and they “hate”, you’re name is mud. So, seriously, get a killer shot early. Know what that shot looks like…go make it…and then show them. Assuming you know what’s up and can show them an early winning shot, their trust will go up 10X and THATS when you can make the real magic. Just like in commercial shoots…get a great shot that they expect, gain trust, and then turn on your magic. This will give not just them confidence in YOU, but YOU confidence in YOU. Get an early win. You can see this in the video above – I’m showing them the back of the camera when I get a killer shot and they are loving it…trusting me more and more.

5. Be collaborative.

Assuming you nail #4 above, and keep working on the shoot for a while, there comes a magical time where you have an opportunity to be collaborative…and sometimes this is when your talent gives you their best stuff. An example is if, say, someone has their best move – whether that’s a dunk in basketball, a look on the runway, a go-to trick that they KNOW they rock at… and get them to do that. Note: this trick can’t be pulled out too early, lest you send a message that you don’t have creative mojo, or can’t do your job and are looking to them to play your role (don’t let that happen). BUT if you get a rapport going…and the vibe is happening (the ultimate goal), it’s cool to at that point and never sooner to ask them if they have something they’re dying to do for / with you and the camera… If you can get to that point, it not only adds to the chances of getting an image of them at their MOST comfortable, but NOW you’re really having fun. They forgot that you were supposed to only have 5 minutes with them and now you’re working on 45 and they are really into it. They are committed to the project, and you will get pure gold.

Sooooo….below is a handful of BTS photos AND list of gear and such for your perusal. I’ll do my part to answer any questions in the comments here or via social- and in the meantime, keep shooting. And remember, the dirtiest secret in photography is that you have to take a hell of a lot of photos to get the ones you want.

There you go my friends! I hope you enjoyed the vid and/or that this post helps you in some way. If you know someone who could benefit from this, definitely don’t tell them! Keep this a secret all for yourself. Kidding of course. Your sharing of this video / post with your circles is the highest form of flattery. If this added value to you, I appreciate the extra effort ;)

chase jarvis roger federer photo shoot

chase jarvis roger federer photo shoot 2

chase jarvis roger federer photo shoot 3

serena williams on photo shoot with chase jarvis  2

serena williams on photo shoot with chase jarvis

Gear Used on Set

The “Essential” Kit Video (BTS Kit)
Nikon D4 Body Canon 5D Mark III
D4 Backup EF 16-35mm f/2.8L II USM
14-24 F/2.8G ED AF-S EF 24-105mm f/4L IS USM
24-70 F/2.8G ED AF-S EF 70-200mm f/4L IS USM
70-200mm 2.8G ED AF-S VR EF 35mm f/1.4L USM
AF 50mm 1.8D EF 85mm 1.2 II
200-400mm F4 Z-Finder Pro 3x
400mm F2.8 EVF – Electronic Viewfinder
MH-26 Charger HDMI Zacuto 18in Mini to Standard HDMI
EN-EL4a Battery x4 Panasonic GX7 – Camera Body (Timelapses)
17x CF Extreme Pro Card Wallet Lumix Vario 7-14mm F4
Card Reader GoPro Hero 4
Lens Cloth
ND Filters
Computer Tech (Digital Asset Management) Lighting
Road Warrior 15” Thunderbolt (Macbook Pro 15”) SB-910 TTL AF
Thunderbolt 27” Display SB-910 TTL AF
Pegasus J2 256GB – SSD – Spare x2 Pocket Wizard Plus III x3
Thunderbolt SSD 1TB Main
Thunderbolt SSD 1TB Backup
Grip/Miscellaneous Audio
Manfrotto Magic Arm 2929 EW112-p PG3 Receiver (A) x2
Manfrotto Super Clamp MA035
Motorola XTN Series 2-Way Radios
Dakine Reload 26L Backpack
ThinkTank Airport Security V2.0 Roller Case
Kessler K-Pod System (Pocket Dolly)
Kessler elektraDRIVE Bundle w/ Basic Controller v2.0
Manfrotto 190 CF Tripod-90-4 Section 190CXPRO4
Manfrotto 054 CF Kit Grey-4s Ball Head 190CXPRO4-M0Q2
Manfrotto 057 CF Tripod-4s MT057C4

Rent from borrowlenses
Buy from adorama

Links from the Episode

Learn all this photo stuff and more at CreativeLive

This episodes features a green screen, which requires keying out the background and replacing it. This course will give you the tools to do the same: Advanced Photoshop Techniques with Dave Cross

It’s not uncommon for me to to produce thousands of photos on shoots like these. We use a lightroom workflow to sort through them, find the best and present the final selects to the client. I discuss more of that in this blog here.

You can also learn more about Lightroom here at CreativeLive.

People Mentioned

Serena Williams
Roger Federer
Victoria Azarenka
Kei Nishikori
Petra Kvitova
Feliciano López
Grigor Dimitrov
Gael Monfils
Zhang Shuai

Consider THIS: More Experiences, Less Stuff

Hey friends – Happy Holidays! It’s the day after Thanksgiving here in the states, and I’m getting some much needed family & friend time.

I was up late last night and I made a video in the dark by myself. Just a little rant I’d like you to watch and consider and share. As we head into the holidays, I’m seeing all the consumerism messages everywhere. Above all, it makes me think about something I really believe, which is Experience > Things.

Don’t get me wrong. When it comes to stuff there is an entire cross section of the world who do not have basic needs…and for that world – we MUST give stuff and give generously. Full Stop. (List of amazing organizations that I support / love below.)

For everything else, however, consider this holiday season for giving experience. What we all really want/need is CONNECTION. We need empathy and humanity. We need learning and personal growth. The most valuable thing we can give anyone is our time (consider spending time with loved ones…or volunteer for those in need! That’s an AMAZING EXPERIENCE in itself!). Time and experiences can have an impact that lasts a lifetime.


1. EXPERIENCES! Share in the comments below or on social – some of your ideas for giving great experiences.

2. Much of the world does need stuff in the form of basic human needs. For that, consider giving to one of these below AND/OR LIST YOUR FAV CHARITY below.

Charity Water and Water.org
NWHarvest (or find your local food bank here and here)
Red Cross

Cheers and much love. Chase.

Links from the Episode

cjRAW EP 11

What are you doing with your life?

I was crushed when I heard about the Paris attacks. My heart and mind go out for everyone affected. Ugh. For those who’ve been following awhile, you may know that I lived and worked in Paris for a few years. It’s a place I’m still deeply connected with … close friends, regular vacations and visits, deep memories, and a place whose community we will always belong.

When tragedies like these happen, there is the horror. But we also find moments of reflection, of empathy, and gratitude for what we DO have, even amidst the loss. In particular these kind of events can also serve as wake up calls for life…what are the things we’re supposed to be doing in life. How should we “be” in the world? How can we love more…love ourselves and love one another? Certainly over the years tragedies like this and others have made me think more intentionally about how I’m living. For, as cliché as the saying goes, we only have this one life. What are you doing with yours?

And it’s exactly that sentiment that I rant about in this episode of #cjRAW. No photo shoots, no entrepreneurial secrets. Instead, I get personal and break down how I think about living with intention in the way we want to be in this world. For me, it comes down to three things:


I deeply believe that life is very much what you make it…moreover…what we actually DO every day. So through tiny steps of “doing” every day, we’re creating our life and a legacy. Are you doing the things you want to DO in the world? There is always something we can do right now that can move the needle that next small step toward our goals. If you’re not sure what you want to do or what your goals are, then take the time to figure it out by doing a lot of things and then following the ones that speak to you. Try the perfect day exercise Lewis Howes and I chat about in episode 08.


If the “doing” part is action, then “being” is how you “are” or rather how you hold yourself as you move through. What’s in your head? Are you emotionally moving through life the way you want? Are you peaceful? Are you present and literally being in the moment even when things get hard? I believe it and science supports me – happiness is directly proportional to your mental state. If you’re not happy in your mental state, what are you doing to help inform it? For me, I’ve already ranted on this blog and other #cjRAW’s that meditation has had a profound effect on my mental state and give me a new perspective about how I want to be in the world. There’s a certain sort of calmness. I’m not aiming to be presecriptive, but I AM suggesting that you do things that cultivate you “being” in the world as you want to be. I’ve talked about this & other things in my morning routine episode about how I get ready for the day.


Love is everything. In order to be your best, you have to take care of yourself first and foremost. It’s important to love yourself and be okay with making mistakes. To be vulnerable, to radically accept ourselves and one another. For, after all, we’re all human. If you’re taking care of yourself emotionally & physically, you’ll have increased capability to love & give to others. Again, love is everything. Yet another way to think about love is this… Do you love who you are? Who you have become? What you’re doing? If not, you can change those things.

Thanks for taking a ride with me in this video today. Again, my heart and the hearts of so many others I know go out to Paris and all those affected. In the face of tragedy, it’s always difficult to think about what we can do, or how we can be. We don’t always need the answers, but we should hope we can ask ourselves the right questions on reflection. Let me/this community know in the comments what you thought about this episode…here or Youtube or Facebook or wherever it convenient for sharing.


Links from the Episode

Brené Brown – Watch her on cjLIVE here and here.

What’s Covered

Paris [1:00]
Living with intention [1:58]
Doing [3:08]
Being [5:20]
Loving [6:47]

People Mentioned

Brené Brown

Answers To 4 Good Questions, Including Why I LOVE/HATE Coffee [#cjRAW 10, #HeyChase]

Hey friends – Time is flying. We’re already at episode 10 of the new #cjRAW, and frankly speaking, I’m just getting warmed up.


Onto this week’s episode where I’m AGAIN answering YOUR questions, just like Episode 02..AAAAANNNNDD…. While selecting questions for this episode, I noticed more and more questions coming in were starting with “Hey Chase”… So that got me thinking … what if you/everyone just tags their questions with #HeyChase it’ll be easier for me to find YOUR questions to answer them in future episodes. So, starting today, if you have questions, please use the hashtag #HeyChase and that’ll help me pull them for future episodes!. Ok then. Without further ado, let’s get to those questions:

Q: How did you get over the fear of taking street portraits without being too intrusive?

Thing #1 - Previously on the blog, I wrote a 5-step guide to street photography, and there’s a bunch of goodness there. So check that out first and foremost.

Thing #2 - Smile when you’re on the street. Not a creepy, stalky smile, but a warm one. Simply having your camera out and giving a nod and a smile gesturing that you’d like to take a photo is a great early step regardless of the language.

Thing #3 - If you are in a place where you speak the language, a short, tight, dialog like … Hi, my name is _______ and I’m doing a project on _______ (or I’m an aspiring photographer) Can I borrow 20 seconds to take your picture? This is a technique my pal Brandon Stanton uses for his project Humans of New York. We chat a bit about it on an episode of cjLIVE. The main thing is, don’t be a creepy stalker person that takes a photo and then acts weird when someone notices. Start with a smile, and that will go a long way.

Q: What do you think about coffee?

So first thing is first. I love coffee. Love it. I can even say that I think I have abused it at different times in my life. But…when a few of you asked this question from episode 07 on my morning routine I did not mention it. Why no mention? I did not mention it because here’s the real deal: I don’t think it should ever be a daily requirement. Keeping in mind that “should” can sometimes be wishful. Personally coffee is my preferred morning beverage (in addition to water), but I sometimes I have tea, and sometimes I have nothing BUT water…and say I get that same buzz from exercise and without the caffeine. I’m not trying to sound saintly here, but I know from personal experience, research, and others around me that coffee as a must have (anything for that matter as a must have) is not desirable.

Q: Can you talk about a time where you realized you could not fly solo and needed to hire a team?

First, if you’re an individual / independent artist, hiring people as full time crew is a huge step. I look at it as being personally responsible for the income of another and their family, so look at it carefully to make sure you REALLY need that person and if there is the income & flow to support that long term. If not, hiring crew members on a per project basis is a really great way to go. You can budget rates into your projects, see how it is working with them, and start learning to collaborate as a team.

If you do have the ability to keep someone busy full time, then make sure you’ve connected with the right resources to make sure you understand the various nuggets in payroll, taxes, and other rules & regulations. Sounds lame, but those rules are there for a reason. Once you’ve done that, create a job description to set clear idea of what you’re looking for. Source people you trust by using your network, narrow down candidates to those who align with you & your business values, and have gone through an interview process that demonstrates they are competent to do the job & are one the same page as you.

Q: What tools are you using for being productive, keeping ideas, and inspirations?

Thing #1 - I LOVE, love, love Evernote. It’s an everything digital file cabinet that’s always synced to the cloud. You can take a picture, take a screenshot, record something and tag it. I’ve been using it for YEARS, almost since the beginning of time. It’s a great tool that I carry with me on my computer and phone. You can type notes, upload photos, and it even turn graphic documents into searchable type. For example, you can take a picture of a business card and the text becomes searchable. I use it for notes, reflections on mtgs, agendas the next mtg, notes from the shoot, brand ideas from something I saw, etc. I use it 10x per day minimum. Everyday.

Thing #2 -- I still love a great notebook. Moleskin, Field Notes or similar. Something I can carry around to sketch in and draw.

OK friends. There you have it. Links and other goodness from this Episode are below. Cheers.

Links from the Episode

Money + Business for Creatives with Ramit Sethi
Humans of New York
cjRAW EP07 – My Morning Routine

What’s Covered

Tag your questions #HeyChase [0:29]
How do you overcome the fear of [0:53]
What I think about coffee [2:56]
Transitioning from a solo artist to building a team [4:57]
Tools I use for being productive [10:48]

People Mentioned

Brandon Stanton
Kelly Starrett
Michael Bierut
Ramit Sethi
Tim Ferriss

I got PHOTO TIPS for DAYS – #cjRAW Episode 09 is HERE.

Photo geeks — this one’s for you.

Yes the new #cjRAW series covers a lot of territory — from how I taught myself French, why I’ve come together with a bunch of people to build CreativeLive, to why I meditate, to my morning routine and everything in between…but I’m also aiming to maintain the soul from which this series was originally born… and that’s photography. #NeverForget LOL

I’ve already dropped episodes featuring shooting in wet weather, and my religion around good ways not to break your lenses. But apparently your appetite for photo is insatiable and you’ve asked for more photography and filmmaking geekery. So, in your honor, I today drop episode which brings you 3 CRITICAL TIPS from recent work on location in Turkey.

1. Memory Card Management

While on location, your filled memory cards are gold, right? They hold all the goods. And if you’re anything but a rank beginner, you’ve got more than 1 of those pesky cards…in fact I bet you’ve got lots of them. Though we ALWAYS like to keep the shot cards VERY separate from the fresh ones, things sometimes get a little chaotic. So many of you asked what I do in these instances. My answer is simple. I build systems for dealing with cards and data… and the most basic of these systems is something you can use immediately…starting today. Short cut = there are lots of ways… from using gaffer tape to mark shot cards, to keeping them in their own special place away from everything else… but here’s something that works in a pinch = always keep shot cards (ie do NOT use or reformat) FACE DOWN in any card wallet or card storage device. That’s the basics, but watch the video above for a few more details.

2. Never Miss a Sunrise/Sunset

The weather app on your iPhone will tell you when “sunrise” or “sunset” will happen on any given day, but that’s really generic relative to any particular location when you’ve got hills and trees and any number of things to contend with… A scouting trip will go a long way to understand light at a location, but hundreds of you have asked me over the years how do I know exactly when the magic light will come and go. My answer, it’s easy. I cheat. I use technology.

You guessed it – there’s an app for that. I absolutely LOVE Sunseeker app, which will give you an augmented reality view of your location matched to the exact path of the sun at that spot. It’s genius and well worth the small amount of $. It saved my ass here and a zillion other times. There are other apps that do this, but SunSeeker is the one I use and trust.

3. Why Shoot 4K

4K is becoming more ubiquitous and more affordable every day. The latest version of GoPro Hero 3+ and 4, DSLRs like the Panasonic GH4 or even the latest iPhone have 4K capability. Sure there are reasons NOT to shoot it (cost, file size, who has 4k TV’s?), but there are more reasons now that ever before to embrace it – and my favorite of which is DEAD SIMPLE. The resolution give you the ability to crop or reframe a shot in post. This comes in handy a lot, especially for interviews and punching in a a subject. If you tried to scale an basic HD shot, the image may not hold up and you’ll start seeing grain. But with 4K, you can reframe a standard 1920×1080 HD shot with plenty of resolution to spare. Trust me. You’ll thank me later.

So that’s a wrap for you photo geeks. I’m always happen to appease requests for the #cjRAW series – in fact it’s you requests that are driving the content of each epsiode. So enjoy this one, don’t forget to step out of your comfort zone and watch the episodes BEYOND photography…and keep asking in the comments below, Facebook (have you seriously not liked me yet?), YouTube (subscribe for the goodness) or wherever for exactly what you want to see, and I’ll do my best to deliver.

Links from the Episode

Storytelling on Location with Corey Rich
Sunseeker App
Panasonic GH4

What’s Covered

Memory Card Management [0:52]
Never Miss a Sunrise/Sunset [1:32]
Why Shoot 4K [1:52]

People Mentioned

Ten Hundred

Corey Rich

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