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DigitalRev TV uses a GoPro to Fake my Hasselblad Masters Photo

Each time I have the good fortune to work with DigitalRev TV and my friend Kai Man Wong something memorable happens.

For example, you might recall the time that Kai and DigitalRev TV dragged me around Hong Kong with a Lego Camera on one of their infamous CheapCamera Challenges. The highlights included surprise runway models, aggravated kung fu fighters and eating pig’s anus on the street. Most recently Kai and his hilarious crew parodied my Facebook profile photo for Fake A Big Shot. The resemblance was, um, striking?

I decided it was time to turn the tables.

I showed up in Hong Kong to give Kai and the DigitalRev crew a taste of their own medicine. A CheapCamera Challenge of my design: To re-create a photo I shot with the Hasselblad H3D. This was a $25,000 piece of equipment in 2007 when I shot the photo. I gave him 8 hours … and a GoPro Hero3PLUS ($399) to get it done.

Here’s how the the final product compares to my original. What do you think? Check out the video above to see how he did it.

Chasejarvis_DigitalRevTV

Thanks to Kai and the whole DigitalRev TV crew for working on short notice and being such great sports. Subscribe to their channel here.

DJI Drone Fail Over Iceland Waters – chasejarvisTECH

WARNING: CONTENTS OF THIS VIDEO MAY BE OFFENSIVE TO SOME, ESPECIALLY PHOTOGRAPHERS WHO HAVE FELT THE PAIN OF GEAR LOSS.

In the days before my trip to Iceland, I had the chance to play with the DJI Phantom, an affordable, out-of-the-box quadcopter for budding aerial videographers. As I establish in that test flight post, the footage you yield from the DJI Phantom + GoPro combo may not be pro quality, but it’s perfectly serviceable for BTS material, AND it gives a person the opportunity to cut their teeth on a rig that comes in under a grand (or just slightly over, if you include the camera).

Ever the hacks, we tried to circumvent the GoPro limitation and mount a Sony RX 100 II, for three reasons:

1. The RX 100 II has image stabilizations (many commented on the shakiness of the GoPro footage on our first test flight).
2. It has a nice sensor and shoots RAW images.
3. Built-in Wifi. Our plan was to use the iPad Mini with the Sony app and control the camera shutter from the ground.

Seem pretty reasonable, right?

When you watch the video, know this: It brings us no joy to lose expensive gear, ever. I don’t encourage people to go out and perform needless hacks and unsanctioned upgrades, especially if you’re not insured, like we were. In our case we had a legit interest in yielding some higher end footage with a DJI Phantom we had invested in.

Couple UPDATE points… any assumption that i was just goofing around at tourist site just plyaing with my camera couldn’t be further from the truth. we had chartered the entire site for the shoot, been out on boats there at the site earlier – were working with the management there, paying high fees to be there with permits for very specific objectives. We also sought to potentially recover the unit out of concern for the environment but were discouraged from pursuing that option because of danger to divers due to swift current, big tides and huge floating chunks of dangerous ice.

Thanks again for going on this journey – and others – with me. And I hope you don’t mind my sharing all the stuff – even things like this that suck.

Get Off Your Ass & Get Noticed with Gary Vaynerchuk on #cjLIVE [re-watch]

What a way to end 2013 for chasejarvisLIVE. The show was amazing. Gary V brought the heat to discuss how you can break through the noise of the internet and get your work noticed. Are people not clicking on your photos? Are you you getting lost in the detritus of the internet? I’ve done a bunch of stuff with Gary like this, and this, and have wanted to have him on #cjLIVE for more than 2 years. But I had no idea what I was in for. Gary dropped the serious know-how. And he sat on my lap. That was a first for the show.

Gary also brought his new book to talk about. Jab, Jab, Jab, Right Hook (one of the best titles ever?) does a deep dive on some of the tactics and philosophies he has employed in his own career. It’s a great read. I give it a quick review here.

And when I say “great career,” I’m understating. Big time. Gary V is a hustler like no other. He built a $50m online business before he turned 30, then he latched onto the new web and was trumpeting the virtues of community + content before most people knew what the hell was up, then he wrote 2 New York Times best sellers about it. He’s also going to own the NY Jets. Seriously. Keep watching that channel.

Check the re-watch above, and then go pick up a copy of his new book. Or pick up two, and stuff one in somebody’s stocking.

chasejarvisTECH: Three Timelapse Toys

Timelapse shots have achieved ubiquity, yet it’s still a technique I get asked about on the reg. I’ve touched on the timelapse How-To in past posts, but I’m touching base again with a new look at what has become must-have.

I love using timelapse in my work. Alternating between real time, slo-mo and timelapse contributes to the temporal tug on the viewer, which keeps them present and guessing. Cloud movements and dipping suns over beautiful landscape is the norm, so we’re always looking to change up our style and try something a little different.

Adding camera movement is one way to do that. In the vid above, we use a slider, a motor, and a 5D to pull back and reveal some stunning Icelandic beauty. Keep the last in mind as I break down the equipment we used, because I come back to this again and again: more than the gear in your bag, it’s your vision and execution that matter most. In our case, we had Iceland’s ridiculously photogenic land and light working in our favor. Scouting the site, we found a cool ice formation and decided on a shot you don’t see daily. I’d say the gear we use is secondary. Which is why I’m mentioning it second.

Anatomy of a timelapse:

_Kessler Pocket Dolly v2.0
_Kessler Elektra Drive – set to slowest speed in “continuous mode.” The Elektra drive is the motor that moves the camera up/down the dolly, giving the shot movement.
_Intervalometer – set to shoot a picture every 3 seconds. We let that baby go for about 20 minutes.

Add’l equipment:

_Canon 5D Mark III
_Manfrotto support
_Viking 12 oz

You can see how we integrated timelapse footage into our Iceland edition of chasejarvisRAW. If you want more Iceland in your life, check out some of the stills that convinced us to put Iceland in our list of 10 Spots to restore your creative juices.

Music by Small Face.

ANNOUNCING: My Latest TV Documentary Project “Portrait of a City” with PBS

A few years back you may recall I dove head-first into a project that explored my home city of Seattle. I interviewed, photographed, and filmed the movers, the shakers, and the changemakers to better understand the culture of my city’s beating heart. 106 influencers in total, across almost every creative discipline — music, food, theater, athletics, activism, education, you name it. I went on to publish a 250 page fine hardback fine art book, gallery show, a line of wine, a line of chocolate bars, sold out of nearly everything and donated all the money to charity. We called this project Seattle 100 (<-- bunch of photos). Here's the original launch blog post.

Like the city it covered, that project has continued to evolve. So today, I’m stoked to share with you here the arrival of Portrait of a City, a new documentary TV project I concepted, directed and co-produced with the help of my friends over at our regional PBS station, KCTS 9. In this show and series of short interstitial interviews we take a look at how music has shaped the character and culture of Seattle. From bands like Nirvana to Macklemore, I dug into innovators past and present, asked them to share their reflections, ideas, and passions for this unique force within our community. You’ll hear from KEXP music curator John Richards, cellist Joshua Roman, actor Sarah Rudinoff, DJ Riz Rollins, music impresario David Meinert, SubPop Records’ Megan Jasper, musician John Roderick and more.

Check out the KCTS online schedule to find out when Portrait of City is running on the boob tube near you or -if you don’t live in the region- watch it above.

Here are some regional upcoming air dates:

Thursday, November 28, 10:00 pm on KCTS 9 HD – Seattle/Yakima
Thursday, November 28, 10:00 pm on KYVE 47 – Yakima
Tuesday, December 17, 11:30 pm on KCTS 9 HD – Seattle/Yakima
Tuesday, December 17, 11:30 pm on KYVE 47 – Yakima
Tuesday, December 31, 09:30 pm on KCTS 9 HD – Seattle/Yakima
Tuesday, December 31, 09:30 pm on KYVE 47 – Yakima

And keep your eyes peeled for more interstitials to be released over time… the one that’s in circulation now is an interview with red hot homie Macklemore.

The filming seems utterly simple – which was the goal – but it was a little more complicated to get the look we ended up delivering. Keep your eyes peeled for a behind-the-scenes outline of the unqiue way in which we filmed this with 2 matching cameras, some teleprompter magic, and various other smoke and mirrors. Below are a few of those characters featured in Seattle 100 and Portrait of a City: Michael Hubb, Megan Jasper, John Roderick and Dave Meinert, along with some snaps of the gallery installation from the launch of the project.

chase jarvis seattle 100 portrait of a city

gallery opening - photo thx to buildllc.com

chase jarvis seattle 100 portrait of a city gallery

seattle 100 launch - thx buildllc.com for the photo

chase jarvis seattle 100 matt dillon

chase jarvis seattle 100 director lynn shelton

chase jarvis seattle 100 the blakes

chase jarvis seattle 100 ra scion

chase jarvis seattle 100 weirdo jeff jacobsen

chase jarvis seattle 100 book cover

Fire Breathing in Bullet Time [with GoPro Array]

You know I’m a fan of all things GoPro Hero 3+ since it dropped earlier this month. This vid is another reason to dig it.

Tyler Johnson of GoPro uses an array of 24 GoPro Hero 3 cameras to film fire breather David Kelley doing his thing. And who doesn’t love a GoPro array. We did one a short while back in this vid (see if you can spot it)…but this is a lot sexier with not 8 like ours…but rather 24 of those suckers.

With all those GoPro’s to keep track of, I wonder if Tyler has seen my GoPro packing system?!.

Has anyone else got some bullet cam array stuff you can point us toward?

[Happy Friday.]

Iceland’s Endless Light – chasejarvisRAW

After years of finger-crossing and well-wishing, I finally got the chance to visit Iceland on a commercial shoot a couple months ago. It was worth the wait, but I can’t say I’d want to wait that long again to return. Iceland was the definition of magical, and the light was to die for. And it went on. And on. We put in 16-hour days and grabbed a TON of shots and footage [see some of the behind-the-scenes stills from the shoot here], almost too much to cram into one short RAW vid. If you dig what you see, tell us in the comments below, cuz we’re considering putting together a Part II.

Once again I’ve got to give a shout out to ProFilm for hooking us up with Marteinn Ibsen and Arnaldur Halldórsson, two incredible local producers who drove us across their land to all the must-see and must-shoot spots. Our time with them serves as a lesson to anyone heading abroad for travel or a shoot: get in with some locals early or ahead of time to get pointed in the right direction, particularly if you’re short on time.

As is customary these days, we took to the air, chartering helicopters and flying affordable drone quadcopters too. [Stay tuned for a special chasejarvisTECH episode featuring some ill-fated experimentation with the DJI quadcopter and a roll of gaffer's tape.]

Music by Big Chocolate.

How to Sell Yourself Without Selling Out [RE-WATCH the Legendary Marc Ecko on chasejarvisLIVE]

Let’s face it… it’s a complete myth that your work will just “be discovered” and that your personal brand just “happens.” These are topics that simply cannot be reduced to sound bites and can’t be left to happenstance. In case you missed last week’s LIVE broadcast of chasejarvisLIVE, we brought on brand luminary Marc Ecko and spent a full 90 minutes uncovering the core principles of Marc’s 20-year-long rocket ship of a career as an artist & entrepreneur.

Some top takeaways from the episode:

_Compete with your ideas – not dollars.
_The system will try to make you think you are not an artist – be a creator anyway.
_You can be a great artist AND a great entrepreneur
_By definition, a Community is about what you ARE, but also about what you AREN’T
_Creativity is a messy process. You have to be comfortable with the mess.
_It’s not what you make – it’s how you make people FEEL.

Marc is the man. He is THE Marc Ecko — the hugely successful graffiti artist-turned-entrepreneur whose Ecko Unltd and Complex Magazine brand platforms (which started in his parents’ garage) are now worth more than a BILLION dollars. Marc came on the show to help you and me understand personal authenticity, personal brand and how to apply them in your life and career. We also got an insider’s look into his new book, “Unlabel: Selling You Without Selling Out “ – which – if you can afford the $15 bucks should definitely purchase. I read it cover to cover on a single flight SEA to NYC last week and I’m on my second read now. LOTS of nuggets in there.

Here’s a few BTS shots from the episode:

How to Sell Yourself Without Selling Out [Legendary Marc Ecko TODAY on chasejarvisLIVE, Oct 9]

20131009 cjLIVE Marc Ecko Home Page Graphic

UPDATE: The LIVE broadcast is TODAY October 9 – 11am SEA time (2pm NYC -19:00 London) – mark your schedules and flip your dial to http://www.chasejarvis.com/live. My guest — the legendary Marc Ecko — will give you the most important tool kit that an artist can know outside one’s craft —> how to sell yourself without selling out.

Let’s face it… it’s a complete myth that your work will just “be discovered” and that your personal brand just “happens.” These are topics that simply cannot be reduced to sound bites and can’t be left to happenstance. We’ll go a full 90 minutes and uncover the core principles of Marc’s 20-year-long rocket ship of a career.

Why Marc? He is THE Marc Ecko — the hugely successful graffiti artist-turned-entrepreneur whose Ecko Unltd and Complex Magazine brand platforms (which started in his parents’ garage) are now worth more than a BILLION dollars. The same Marc Ecko who conceived, shot + starred in the controversial “Still Free” video that made its interweb rounds back in ’06 and featured a hooded Ecko sneaking across a guarded runway to tag the above words on AirForce One (it was actually a replica). But – again – Marc isn’t coming on #cjLIVE to tell stories about tagging antics – he’s coming to help you and me understand personal authenticity, personal brand and how to apply them in your life and career. We’ll also get an insider’s look into his new book, “Unlabel: Selling You Without Selling Out.”

WHO: You, Me, Artist/Entrepreneur Marc Ecko + a worldwide gathering of creative people
WHAT: Interview, discussion + a worldwide Q&A
WHEN: Wednesday, Oct 9, 11:00am Seattle time (2pm NYC time or 19:00 London)
WHERE: Tune into www.chasejarvis.com/live. It’s free — anyone can watch and we’ll be taking YOUR questions via Twitter, hashtag #cjLIVE

chasejarvis_markecko

HELP US PIMP THE SHOW AND WIN STUFF.

We’re giving away two prizes before the show:

1) signed copies of Marc’s new book and
2) $200 free @creativeLIVE course credits

To enter, just help us promote the show starting RIGHT NOW.

Send out a creative tweet OR Facebook post (pointing back to my Fbook page so we can find it) promoting the show and be sure to INCLUDE #cjLIVE + @marcecko + the short url to THIS blog post.

We’ll select a few of the best ones at the beginning of the show, give you a shout-out, and one of these great prizes.

DURING THE SHOW.  THIS IS BIG!!!  You’ll have to tune in to find out more. But I can say we’re giving away

@BorrowLenses discounts

AND…wait for it… the NEW GoPro Hero3+ (estimated retail value of $399.99)

JOIN US IN THE STUDIO.
Want to be part of the live studio audience? We’ll invite the first 20 people who send an email to production@chasejarvis.com to join us +1 guest. You’ll receive a confirmation email with attendance details if you’re 1 of the first 20.

Peep the Unlabel book promo here:

How to enter here.  Official Contest Rules here.

Underwater iPhoneography – The Gear I Used to Find Nemo

While in Belize a couple months ago, I took the opportunity to field test a new iPhone case designed for action sports photography + video. (I’m a big fan of field testing new tech/gadgets; see my out-of-the-box successes with the DJI quadcopter—> here).

Without getting in the weeds here, let’s be honest. We’re not aiming for the Oscars with this footage, but I’m not gonna lie… I quite frequently need a little breather from all the high end work that I’m focused on doing. Not everything needs a $150,000 Phantom camera to be good or fun. You with me? Good. Then ENTER—>The Optrix XD5 — a waterproof housing for the iPhone 5 that gave me a nice 175 degree wide-angle lens and control functionality while coasting from reef to reef. It couldn’t have been easier or more chill to use… I’d recommend this to family vacationers and pros alike who dig the occasional goofing around with some gear. Watch through the end of the video to see a few super basic stills I was able to take on one very very short swim about the reef.

Note: the video above was shot on an iPhone housed in the same XD5. Totally passable, in my opinion. And an idiot-proof design, as the video reveals.

Check out the Optrix line of iPhone housings.

For more behind-the-scenes action from my Belize assignment, you can go here, here + here.

Music by Small Face.

Photoshoots with Flying Cameras, Bulldozers & World Class Athletes [plus Other Exclusive Behind-the-Scenes Antics from my Aspen Campaign]

Snow cats. Flying cameras and world-class athletes.  Couple-o-sunrises. One of the most unique locations I’ve found in my career (a coal mine?!) and a superfun campaign for one of the top mountain destinations in the world…here’s behind the scenes for my most recent campaign to drop –> Aspen.

ChaseJarvis_20130313_CJ_Aspen_3_AAA1167_Edited_2rev

This past March, you might have caught wind of my live updates while shooting the 2013-2014 campaign for my friends at Aspen/Snowmass ski resort. In the midst of the controlled chaos of a high-altitude photoshoot, while obsessing over the weather, we were able to share a few the scenes photos. chasejarvis_aspen
Today we’re dropping “ChaseJarvisRAW: Aspen/Snowmass Behind the Scenes” timed to coincide with the launch of the campaign in action sports magazines worldwide. We’re also sharing those ads below (See below for a few examples with the original photos) before they land in magazines and on billboards worldwide.

As is always the case with a project of this scope, the story behind the final imagery is something I enjoy sharing via the photos or videos themselves.

Last March, we rolled into Aspen with a fast-n-light crew of six of my Seattle-based team to join Aspen’s marketing + media teams and their creative agency Factory Labs) To produce this video and the images below, we coordinated around 45 people and quite the pile of gear in an unpredictable, high-altitude, always-changing environment over a span of 5 days. Standard challenges apply

Working in an alpine environment can be difficult, but there’s another challenge to shooting in Aspen: telling a unique story about one of the most written about, filmed and photographed places on Earth. So we ventured north from Aspen into the Roaring Fork valley looking for a new angle. And we found it.

Backstory on our unique location and how it tied to the campaign. Aspen Skiing Company is one of America’s most outspoken corporations on climate change, and it backs up its talk with innovative efforts to both mitigate its own pollution and to model climate-friendly business practices. That’s smart, forward thinking for an industry that depends on consistent snowfall for its survival – so we incorporated this into on of our shoot locations….
ChaseJarvis_Davenport20130312_Aspen_1_AAA9873 So here’s the crazy part – Aspen’s newest addition to their sustainability program is based at the Elk Creek Coal Mine. How does that make sense you say? Here’s how it works: First, Aspen BUILT & OWNS A system that captures methane emissions vented from mine (a mine that has been under operation for a long time – no going back on that) and uses this gas to generate electricity, which is fed into the grid. NOT the coal, but capturing the energy put off by the off gassing. By preventing the methane—a greenhouse gas twenty three times more harmful that carbon dioxide—from entering the atmosphere, the project eliminates three times the carbon pollution that Aspen Skiing Company creates each year. Boom. If that’s not thinking outside-the-box then I don’t know what is. It also happened to be a perfect place to find a unique photograph. So we went to the mine to capture a gritty, industrial snow shoot with this, what I consider a unique backstory, about how Aspen is being inventive around how it invests in clean power.

Shooting on location in the mountains comes with the usual crazy challenges: cold weather, even colder hands and feet, crazy wind, scorching sun and altitude, but shooting at a coal mine with skiers and snowboarders – that was a first for me as a professional and a wicked creative way to tell this great story. And were the bulldozers, cranes, choppers and other nifty things we needed to build the shoot.

But that is what makes Aspen great – they do things differently and allow the artists that work with and for them to operate that way too. While some of my previous BTS videos show that originality, we wanted the focus of this video to be the ways we captured the photos, the people, the athletes and the action. We skied, hiked, snow-catted, ate, drank, danced, piled gravel and pipes and laughed our way through this job – a helluva a lot work, but even more fun. Hope you enjoy. Here are some of the images and the final ad creatives:

chasejarvis_coalmine_aspensnowmass

Chasejarvis_coalmine_aspensnowmass

ChaseJarvis_chrisdavenport
ChaseJarvis_Dav_BurntMountain_Powder_NovResortGuide_FINAL

If you’ve ever wondered what we use for a video and photo shoot like this…here are the essentials on our GEAR LIST:
[Available from Adorama]

// (2) Nikon D4 bodies
Nikon 14-24mm f2.8
24-70mm f2.8
70-200mm f2.8

// BTS camera kit:
Canon 5D MarkIII, 16-35mm f2.8, 24-105mm f4, 70-200mm f4, 35mm f1.4

// Sony F3 35mm f2, 50mm f2, 85mm f2
// Kessler CineSlider
kessler pocket dolly
kessler electra drive for timelapses

// (1) Octa-copter

// (7) GoPro Hero 3s – strapped to my head, my leg, to an octo-copter…and more.

// Broncolor Scoro 3200S
(2)Broncolor Unilite 1600,

Some other nuts and bolts from the shoot that are not obvious from the BTS vid, but that you might be interested to know:

// The Elk Coal Creek Mine/Aspen initiative is the first project west of Mississippi to turn coal-mine methane into electricity,

// Among the many shredders we worked with is legendary Chris Davenport, one of the best skiers of all time. Chris has climbed and skied all 50+ 14,000 peaks in Colorado in one year and recently skied off Everest. Follow him here @steepskiing. Total badass. Consummate pro. And he’s in Washington DC lobbying for climate solutions as you read this.

// We shot the entire campaign and video in 5 days

// Aspen is releasing a 6-part series to go with this campaign video – tune in here.

Also – final note. MY GOODNESS is the band responsible for the rocking tunes in the video. Three songs in the video: Check your Bones, Lost in the Soul and Cold Feet Killer. If you dig the tunes, you can listen to an entire live performance they did shot by cjLIVE here in video form, and you can also stream the performance on soundcloud here. Please enjoy – take a listen, and share with your friends.

Learn more about My Goodness here - http://www.facebook.com/MyGoodness

chasejarvis_chrisdavenport ChaseJarvis_snowboarder_aspenchasejarvis_Aspen_Photoshoot

chasejarvis_aspensnowmass

Chasejarvis_AspenSnowmass

GoPro Hero3+ is the Fairest of Them All

GoPro’s Hero3+ dropped like a bomb today, splitting atoms and shattering computer screens with some of the most bad-ass footage yet seen. The new Hero3+ is GoPro’s sexiest iteration to date, with some notable improvements over its predecessor. Lest you Hero2 or Hero3 owners think this money ill-spent, consider these upgraded features that you’ll get with the Hero3+:

_20% lighter + smaller (case)
_30% more battery life
_4x faster WiFi (built-in)
_Auto Low Light feature, which automatically adjusts frame rate to maximize quality
_sharper lens
_SuperView movie mode allows you to shoot 1080p (1920 x 1080 video resolution) w/ the Ultra Wide field of view, so you can capture more of yourself and the beautiful landscape. Or a lion’s face.

There’s been some chatter from folks who feel wrong-done by GoPro’s “Apple-like” upgrade, but the truth is they’ve been pretty consistent in the time + release of new products and it’s not their fault if you just bought a Hero3. [Note to those who did: If you bought it from GoPro.com less than 30 days ago, the company *should* honor your return requests so you can get in the "+" game.]

Will I be adding the Hero3+ to my OCD-inspired GoPro travel bag? Definitely. I’m thinking I may need a re-do of my GoPro aerial footage experiment, too.

“What We Do” – Chase Jarvis Brand Reel

Yes! We just wrapped up my newest brand reel – What We Do. The goal with the video was to invoke more than just the work — because we know it’s the work plus the people, AND the ideas that matter.

This one represents the last 18 months or so of jobs and personal work in more than 12 countries around the world. From sea to sky, great angles to Great White sharks, it’s a fun, quick little edit that I hope gives you a sense of What We Do. It also features a bunch of my favorite moments at my studio including cameos from chasejarvisLIVE with the likes of Macklemore & Ryan Lewis, Adrian Grenier, The Lumineers and Sir Mix-a-Lot, Tim Ferriss and others.

As part of my creative community, I hope you dig it. Share or shout if you do… (here’s link to your twitter account if it helps). And I humbly hope you have as much fun digesting it as we did making it.

[Music from my homies-- the superfly, inimitable gentlemen of Fresh Espresso - You Can Have It.]

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