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Nikon Df Unboxing Video + Test Images + First Impressions While Actually Shooting Photos [gasp!]

When the Nikon Df arrived on the scene a couple months back, I tried to temper the hype (my own included) with a good dose of high expectations. Yes, it looked bad ass. Yes, it housed the same sensor as the D4. Yes, the optical viewfinder has 100% field of view.

But as a compact camera fiend and someone whose owned probably 50 cameras or more, I’m no pushover. So when Adorama shipped the Df to my door, I filmed the unboxing in old school 2006 internet style and wasted no time taking a test run (sparse couple images below).

To determine if the Df hit all the marks, let’s take a look back at those point by point…

From my original notes on appearance when the camera launched…. 1. Ergonomics. Roughly… “I like how all the dials/controls for shutter speed, exposure compensation, and ISO give you the option of being really hands on with setting your exposure. Shooting this way really increases my connection with what you’re creating with the camera. The Nikon DF looks like it’ll do a nice job of recreating (or perhaps simulating) that experience of “making” pictures like the cameras of old… That feel helps me be connecting to the art just a little bit more–i.e. slowing down a tad– than some of my other tools in my shed.”

ACTUAL THOUGHTS on ergonomics having shot with this thing. I’m NOT happy with ergonomics. The dials are pretty cool and give you the retro feel, but they’re in goofy places and hard-ish to reach. The aperature dial on the FACE of the body at your right finger is bizarre. The shutter sound is nice. The grip depth is in no man’s land…not flat enough to feel retro and not deep enough to hold it like a “new”camera. Feels “plastic-y”. Which is easy to see why… because the shell of the camera is entirely largely out of styled plastic. The lens? Plastic.

Now my notes on The size. The size was a huge surprise – as you can see from the video. WAY bigger than I thought from the original marketing materials. WAY bigger. In truth I feel like the product shots were actually aimed to trick me into thinking this would feel like a little body. It doesn’t. Yes, it’s smaller than a D4 or pro body – but bigger than I want for lots of circumstances…similar to a D7000 of D600 or any pro-sumer higher end body. When I’m on a pro gig I use/need the pro body to lean on, bang around, pound nails and otherwise be tough and sturdy. But in this class of camera, I really prefer the portability. So what gives here? I dunno. They made up a nice advertising story about “back to basics” with a “real camera” but they among other things, it’s really just styled like an old camera. Also, rumor has it they couldn’t keep the guts cool enough to shoot video because mechanically that stuff takes up space. That’s probably why it doesn’t shoot video – not based on any “purity”. Jury is out. I like the purity angle, but it’s 2014…

I guess my reaction above says it all. There are good surprises and there are bad surprises. I think we know where that shoe dropped re: size.


3. The sensor. This is this cameras very best feature, bar none. I LOVE LOVE LOVE this sensor. It has the same 16.2-megapixel sensor as Nikon’s pro-focused D4, which is the best still sensor of all time IMHO. You can basically shoot this thing in the dark – can it focus in the dark? Not all that well it turns out. But I still love that they packed that sensor in this body. The images are buttery but not overly so like Canon 5d sensors.


MY ORIGINAL NOTES ON….4. Focus. It better be decent. Nikons have historically kicked everyones ass in this department. This better not be a let down. I hope the focus is fast and accurate. (Speaking of fast…we know it’s not fast in frames per second department. 5 ‘n’ change. Not bad. But not fast. Who cares really – that’s not what this camera is for.) We really do want the focus to be fast, however, if it’s to stand out from it’s peers. BTW, how is the manual focus mode? It better kick ass. I’m curious to see if there are any features to assist with this. There’s a lot of marketing around this camera pimping its ability to use all the old non-AI lenses, but the cameras from that time had focusing screens built for manual focus. Without tools like focus peaking, a split image screen, or a microprism screen, shooting with manual focus lenses might just be a pain in the ass. Let’s hope they get it right.

ACTUAL THOUGHTS on FOCUS having shot with this thing. It didn’t measure up. It wasn’t fast. It was pretty accurate, but it wasn’t fast and accurate, which is what I really wanted. I’m sure that Nikon would respond…”but it has the same x and y as the z so it will do …blah”. It’s a great sensor, but the focus isn’t as fast as other cameras in the compact/mirrorless class. Which is sort of a travesty if you love Nikon still cameras given that that is a huge advantage for Nikon in nearly every other case.

MY ORIGINAL notes on this… 5. Pro shit. I’m excited to see how “professional” the camera can be. Can I pound nails with this thing? Is it heavy and durable? We use a ton of different cameras for video, but the D4 is my go-to camera for EVERY SINGLE commercial photo shoot we do. Could the DF could come along on our shoots as a good BTS rig? Even in our BTS stuff we expect pro quality That would be nice if this delivered. I will always have a couple D4 backups, but for the solo photographer, the DF could potentially save pro photographers some weight and coin if (and only if) it can produce professional results in a pinch.

I can’t tell if it has an alloy metal chassis, but its exterior is plastic-y. That isn’t pro. This isn’t a pro backup camera. The images look really nice, a great sensor but it falls short in other categories.

OVERALL
This is a good camera. Actually it’s a great camera. It will make nice pictures. It’s just not the camera I thought I was gonna get. If you LOVE Nikon you should buy this body. You will not be disappointed if you take what I’ve said here with a grain of salt. I know they are selling like hotcakes so the world really likes this camera. I’m just a tad hard on it. Like I said above, the plus on this baby is the D4 sensor in a much cheaper body. Beautiful dynamic range and looks great in low light. Another plus is that Nikon is at least watching what other manufacturers are doing with their products. The negatives are that they don’t know what their consumers want. Generally speaking we are not posers. This camera’s appearance it trying too hard. And it’s too damn big. But like I said – if you’re a photog who loves Nikon – you might be pleased as punch – so take my words here w a grain of salt.

Bounce on over to Adorama to see the Nikon Df HERE

IMAGES
I did have a short day around our cabin making pizza with my pal Jeff and then taking a quick walk on the beach to grab a few snapshots for this initial post to you guys… I intentionally shot slow moving, simple stuff where I thought this camera could perform. It worked well for that – but I knew the limits. The below are just very very minimally processed jpgs. You can see the magic simplicity with this sensor. It just WORKS. (check out the one image with the white house, the open, dark garage with the lightbulb on, during the day. Crazy subtle. THATS the kind of camera I want in my pocket. Portable.

It also does a nice job with a completely flat scene on the grey beach on a grey day shooting photos of grey stuff. Again, quality sensor. Focus? it was a pain to shoot inside and nail the focus shooting at F2.2 etc. But overall you can tell this camera works. If you can take the gimmicky styling it’ll do you right. If you can’t, then you’ll need a different sword of choice.

ChaseJarvis_NikonDf_0203

ChaseJarvis_NikonDf_0173

ChaseJarvis_NikonDf_0220


Nikon Df camera in silver

Nikon Df camera from rear

Nikon Df camera side view

Bounce on over to Adorama to see the Nikon Df details HERE

For Photographers & Musicians: How to Shoot & Design Award Winning Album Cover Art

ChaseJarvis_!!!

We may be in the age of digital downloads (behind that link is a nice present for you), but musicians and the designers behind them still care deeply about their cover art. After all – whichever way you slice it – that image evokes a narrative about the music, the artist and/or the album. So I was flattered — and immediately on board — when Mario Andreoni of !!! (pronounced/also written Chk Chk Chk) asked if they could use the above image for their album cover, Thr!!!er.

Little did I know how big of a splash (yep, I went there) the cover would make. It was nominated for Best Album Cover Art of the Year along with steep competition from the likes of Daft Punk, Elton John, and the Flaming Lips.

As a photographer who loves music – I confess to LOVING to shoot these things. You might recall a photoshoot I LIVE streamed a couple years ago while creating THIS controversial album cover (where the blog post got more than 1,100 comments). I’ve also pointed to some other favorites here. But regardless, in light of the nomination, I reached back out to Mario with some questions about shooting and selecting album cover art. I wanted to know a little more about how they found my photo as well as learn more on their process of deciding on album art in hopes that those of you who shoot music (or make it) might pick up a touch of inspiration or at least a hint or two. Also, I couldn’t resist – as a long time fan of Chk Chk Chk, I had to ask what was up with their band name… The big Q-n-A follows:

First, can you tell us about this new album from a musical perspective?

Having a new producer (Jim Eno from Spoon) and a new songwriting partner/bass player (Rafael Cohen) were the two most significant changes. Songs were still “lived in” through demos, jamming and road-testing, but Rafael’s “pop” style and Jim’s sonic sense helped push us into new territory, which is what you want when making a new LP… or at least I do.

How did you find this this particular photo? Where did you first see it?

Years ago, I saw a poster in a dodgy Brazilian touristy shop of someone or something plunging into the ocean. I loved the mystery, you couldn’t tell exactly what was exploding into this VAST body of water. The feeling of that image really stuck with me.

At the time, I didn’t think to ask if the shop would sell it to me. It appeared to be a permanent fixture on their wall. I thought I might be able to find it, or something like it, on-line, which ended up being much more difficult. I underestimated the amount of “plunge” shots on the internet.

Anyway, I caught a thumbnail of your shot one day and it gave me a similar feeling, and it was totally unique. I think you could tell through my initial contact that I felt like it would make the cover special. It sort of became the cherry on-top of making THR!!!ER.

Is it unusual to find a photo that already exists that you want to use, as opposed to commissioning work?

I tried to explain the idea to our label (Warp) and while we MIGHT be able to commission, it’d be a gamble, and there just weren’t time and resources to do it. I subsequently fell into several Tumblr holes looking for something we could use.  There are a lot of great, and not so great, shots out there.

What was it about the diver shot that grabbed you? 

The splash. It’s a good one. Visceral. I also dig the detail as well as the ambiguity in it. I’ve had several people ask me what is making that plunge.

[Chase's note - hey photog's and musicians alike, this is your key here... he used the word "visceral." There is RAW STOPPING POWER to this image. Of course they added to this with their design as well - the tie in with 3's, the !!! and the orientation of the diver. In other words, you see this image and you are compelled to stop and take a closer look, regardless of your awareness of the band or even the content of the image. IMHO this is the golden nugget of this post - to ask yourself when shooting/concepting/planning your album cover shoot. Will this photo turn heads and get people to pay attention? If yes - continue. If no, go back to step 1 and devise a new concept.]

OK, gotta ask. As a long time !!! fan, what’s the official/unofficial story behind the name !!! and how does this theme of threes show up in your work [album art modified to show 3 divers instead of the original single]?

Using !!! as our name/symbol came from the movie “The Gods Must Be Crazy.” At one point in the subtitled dialogue, three clicking sounds of the mouth translated to !!!. One of us suggested we use the three clicking sounds, but not everyone could do it, so we co-opted it into using any three repetitive sounds, (aye aye aye, uh uh uh, etc etc etc), but keeping the translation !!!.

Our first few releases just had !!! on the cover, this is PRE-internet, and it was never a problem for us. You just put it at the front of your record rack!

Post-internet, our first big label (Touch & Go) asked that we supply a subtitle/spelling, and “chk chk chk” was how most people pronounced !!!, so there you go.

I guess the repetitive imagery is a hold-over from the intent behind !!!. The fact that you can actually form the diver image into a ! is more of a cosmic/happy accident.

Any details you’d like to share about the process of creating the album cover?

We toyed with a ton of variations: single/multiple images, different colors, placement, etc., and I have to give James Burton and the people at Warp a huge amount of credit for helping pull the final image together. I mainly just provided (many) opinions. The image itself is already bad-ass, placing three of them next to each other maintained our “theme” and fortunately made a compelling record cover.

For the benefit of those who are trying to license artwork, would you explain anything helpful from your perspective as licensee?

I think that whether it’s working with someone musically/artistically, it’s best to go directly to the source. Be honest about how you’d like to work with them and be fully prepared to be told to “f*ck off” & move-on.

We’ve been lucky enough to work with people that would seem “untouchable,” and knock-on-wood, it’s worked out for the better more often than not.

Is the One Girl/One Boy Video &Contest still going on?  Will you please tell us a little about the contest?

Yeah!  This was Nic’s idea. We couldn’t have Sonia Moore, the woman that sang on the LP, tour with us, so Nic thought it’d be interesting if we established a “contest” where people would record a video demo singing Sonia’s parts, and if chosen, they would come up on stage and sing with us when we swing through their town.

The kicker has been that we don’t rehearse. We just call the winner up when it’s time for the jam, and just about every time, it’s a home-run. It all works out.

To purchase !!!’s album, go to Bleep.com.

Find tour dates at the band’s website.

Follow them on these social channels:
Twitter
Facebook
Tumblr

[Check out ChkChkChk's video for their tune Californiyeah below...and have a lovely day]:

DigitalRev TV uses a GoPro to Fake my Hasselblad Masters Photo

Each time I have the good fortune to work with DigitalRev TV and my friend Kai Man Wong something memorable happens.

For example, you might recall the time that Kai and DigitalRev TV dragged me around Hong Kong with a Lego Camera on one of their infamous CheapCamera Challenges. The highlights included surprise runway models, aggravated kung fu fighters and eating pig’s anus on the street. Most recently Kai and his hilarious crew parodied my Facebook profile photo for Fake A Big Shot. The resemblance was, um, striking?

I decided it was time to turn the tables.

I showed up in Hong Kong to give Kai and the DigitalRev crew a taste of their own medicine. A CheapCamera Challenge of my design: To re-create a photo I shot with the Hasselblad H3D. This was a $25,000 piece of equipment in 2007 when I shot the photo. I gave him 8 hours … and a GoPro Hero3PLUS ($399) to get it done.

Here’s how the the final product compares to my original. What do you think? Check out the video above to see how he did it.

Chasejarvis_DigitalRevTV

Thanks to Kai and the whole DigitalRev TV crew for working on short notice and being such great sports. Subscribe to their channel here.

DJI Drone Fail Over Iceland Waters – chasejarvisTECH

WARNING: CONTENTS OF THIS VIDEO MAY BE OFFENSIVE TO SOME, ESPECIALLY PHOTOGRAPHERS WHO HAVE FELT THE PAIN OF GEAR LOSS.

In the days before my trip to Iceland, I had the chance to play with the DJI Phantom, an affordable, out-of-the-box quadcopter for budding aerial videographers. As I establish in that test flight post, the footage you yield from the DJI Phantom + GoPro combo may not be pro quality, but it’s perfectly serviceable for BTS material, AND it gives a person the opportunity to cut their teeth on a rig that comes in under a grand (or just slightly over, if you include the camera).

Ever the hacks, we tried to circumvent the GoPro limitation and mount a Sony RX 100 II, for three reasons:

1. The RX 100 II has image stabilizations (many commented on the shakiness of the GoPro footage on our first test flight).
2. It has a nice sensor and shoots RAW images.
3. Built-in Wifi. Our plan was to use the iPad Mini with the Sony app and control the camera shutter from the ground.

Seem pretty reasonable, right?

When you watch the video, know this: It brings us no joy to lose expensive gear, ever. I don’t encourage people to go out and perform needless hacks and unsanctioned upgrades, especially if you’re not insured, like we were. In our case we had a legit interest in yielding some higher end footage with a DJI Phantom we had invested in.

Couple UPDATE points… any assumption that i was just goofing around at tourist site just plyaing with my camera couldn’t be further from the truth. we had chartered the entire site for the shoot, been out on boats there at the site earlier – were working with the management there, paying high fees to be there with permits for very specific objectives. We also sought to potentially recover the unit out of concern for the environment but were discouraged from pursuing that option because of danger to divers due to swift current, big tides and huge floating chunks of dangerous ice.

Thanks again for going on this journey – and others – with me. And I hope you don’t mind my sharing all the stuff – even things like this that suck.

Get Off Your Ass & Get Noticed with Gary Vaynerchuk on #cjLIVE [re-watch]

What a way to end 2013 for chasejarvisLIVE. The show was amazing. Gary V brought the heat to discuss how you can break through the noise of the internet and get your work noticed. Are people not clicking on your photos? Are you you getting lost in the detritus of the internet? I’ve done a bunch of stuff with Gary like this, and this, and have wanted to have him on #cjLIVE for more than 2 years. But I had no idea what I was in for. Gary dropped the serious know-how. And he sat on my lap. That was a first for the show.

Gary also brought his new book to talk about. Jab, Jab, Jab, Right Hook (one of the best titles ever?) does a deep dive on some of the tactics and philosophies he has employed in his own career. It’s a great read. I give it a quick review here.

And when I say “great career,” I’m understating. Big time. Gary V is a hustler like no other. He built a $50m online business before he turned 30, then he latched onto the new web and was trumpeting the virtues of community + content before most people knew what the hell was up, then he wrote 2 New York Times best sellers about it. He’s also going to own the NY Jets. Seriously. Keep watching that channel.

Check the re-watch above, and then go pick up a copy of his new book. Or pick up two, and stuff one in somebody’s stocking.

chasejarvisTECH: Three Timelapse Toys

Timelapse shots have achieved ubiquity, yet it’s still a technique I get asked about on the reg. I’ve touched on the timelapse How-To in past posts, but I’m touching base again with a new look at what has become must-have.

I love using timelapse in my work. Alternating between real time, slo-mo and timelapse contributes to the temporal tug on the viewer, which keeps them present and guessing. Cloud movements and dipping suns over beautiful landscape is the norm, so we’re always looking to change up our style and try something a little different.

Adding camera movement is one way to do that. In the vid above, we use a slider, a motor, and a 5D to pull back and reveal some stunning Icelandic beauty. Keep the last in mind as I break down the equipment we used, because I come back to this again and again: more than the gear in your bag, it’s your vision and execution that matter most. In our case, we had Iceland’s ridiculously photogenic land and light working in our favor. Scouting the site, we found a cool ice formation and decided on a shot you don’t see daily. I’d say the gear we use is secondary. Which is why I’m mentioning it second.

Anatomy of a timelapse:

_Kessler Pocket Dolly v2.0
_Kessler Elektra Drive – set to slowest speed in “continuous mode.” The Elektra drive is the motor that moves the camera up/down the dolly, giving the shot movement.
_Intervalometer – set to shoot a picture every 3 seconds. We let that baby go for about 20 minutes.

Add’l equipment:

_Canon 5D Mark III
_Manfrotto support
_Viking 12 oz

You can see how we integrated timelapse footage into our Iceland edition of chasejarvisRAW. If you want more Iceland in your life, check out some of the stills that convinced us to put Iceland in our list of 10 Spots to restore your creative juices.

Music by Small Face.

ANNOUNCING: My Latest TV Documentary Project “Portrait of a City” with PBS

A few years back you may recall I dove head-first into a project that explored my home city of Seattle. I interviewed, photographed, and filmed the movers, the shakers, and the changemakers to better understand the culture of my city’s beating heart. 106 influencers in total, across almost every creative discipline — music, food, theater, athletics, activism, education, you name it. I went on to publish a 250 page fine hardback fine art book, gallery show, a line of wine, a line of chocolate bars, sold out of nearly everything and donated all the money to charity. We called this project Seattle 100 (<-- bunch of photos). Here's the original launch blog post.

Like the city it covered, that project has continued to evolve. So today, I’m stoked to share with you here the arrival of Portrait of a City, a new documentary TV project I concepted, directed and co-produced with the help of my friends over at our regional PBS station, KCTS 9. In this show and series of short interstitial interviews we take a look at how music has shaped the character and culture of Seattle. From bands like Nirvana to Macklemore, I dug into innovators past and present, asked them to share their reflections, ideas, and passions for this unique force within our community. You’ll hear from KEXP music curator John Richards, cellist Joshua Roman, actor Sarah Rudinoff, DJ Riz Rollins, music impresario David Meinert, SubPop Records’ Megan Jasper, musician John Roderick and more.

Check out the KCTS online schedule to find out when Portrait of City is running on the boob tube near you or -if you don’t live in the region- watch it above.

Here are some regional upcoming air dates:

Thursday, November 28, 10:00 pm on KCTS 9 HD – Seattle/Yakima
Thursday, November 28, 10:00 pm on KYVE 47 – Yakima
Tuesday, December 17, 11:30 pm on KCTS 9 HD – Seattle/Yakima
Tuesday, December 17, 11:30 pm on KYVE 47 – Yakima
Tuesday, December 31, 09:30 pm on KCTS 9 HD – Seattle/Yakima
Tuesday, December 31, 09:30 pm on KYVE 47 – Yakima

And keep your eyes peeled for more interstitials to be released over time… the one that’s in circulation now is an interview with red hot homie Macklemore.

The filming seems utterly simple – which was the goal – but it was a little more complicated to get the look we ended up delivering. Keep your eyes peeled for a behind-the-scenes outline of the unqiue way in which we filmed this with 2 matching cameras, some teleprompter magic, and various other smoke and mirrors. Below are a few of those characters featured in Seattle 100 and Portrait of a City: Michael Hubb, Megan Jasper, John Roderick and Dave Meinert, along with some snaps of the gallery installation from the launch of the project.

chase jarvis seattle 100 portrait of a city

gallery opening - photo thx to buildllc.com

chase jarvis seattle 100 portrait of a city gallery

seattle 100 launch - thx buildllc.com for the photo

chase jarvis seattle 100 matt dillon

chase jarvis seattle 100 director lynn shelton

chase jarvis seattle 100 the blakes

chase jarvis seattle 100 ra scion

chase jarvis seattle 100 weirdo jeff jacobsen

chase jarvis seattle 100 book cover

Fire Breathing in Bullet Time [with GoPro Array]

You know I’m a fan of all things GoPro Hero 3+ since it dropped earlier this month. This vid is another reason to dig it.

Tyler Johnson of GoPro uses an array of 24 GoPro Hero 3 cameras to film fire breather David Kelley doing his thing. And who doesn’t love a GoPro array. We did one a short while back in this vid (see if you can spot it)…but this is a lot sexier with not 8 like ours…but rather 24 of those suckers.

With all those GoPro’s to keep track of, I wonder if Tyler has seen my GoPro packing system?!.

Has anyone else got some bullet cam array stuff you can point us toward?

[Happy Friday.]

Iceland’s Endless Light – chasejarvisRAW

After years of finger-crossing and well-wishing, I finally got the chance to visit Iceland on a commercial shoot a couple months ago. It was worth the wait, but I can’t say I’d want to wait that long again to return. Iceland was the definition of magical, and the light was to die for. And it went on. And on. We put in 16-hour days and grabbed a TON of shots and footage [see some of the behind-the-scenes stills from the shoot here], almost too much to cram into one short RAW vid. If you dig what you see, tell us in the comments below, cuz we’re considering putting together a Part II.

Once again I’ve got to give a shout out to ProFilm for hooking us up with Marteinn Ibsen and Arnaldur Halldórsson, two incredible local producers who drove us across their land to all the must-see and must-shoot spots. Our time with them serves as a lesson to anyone heading abroad for travel or a shoot: get in with some locals early or ahead of time to get pointed in the right direction, particularly if you’re short on time.

As is customary these days, we took to the air, chartering helicopters and flying affordable drone quadcopters too. [Stay tuned for a special chasejarvisTECH episode featuring some ill-fated experimentation with the DJI quadcopter and a roll of gaffer's tape.]

Music by Big Chocolate.

How to Sell Yourself Without Selling Out [RE-WATCH the Legendary Marc Ecko on chasejarvisLIVE]

Let’s face it… it’s a complete myth that your work will just “be discovered” and that your personal brand just “happens.” These are topics that simply cannot be reduced to sound bites and can’t be left to happenstance. In case you missed last week’s LIVE broadcast of chasejarvisLIVE, we brought on brand luminary Marc Ecko and spent a full 90 minutes uncovering the core principles of Marc’s 20-year-long rocket ship of a career as an artist & entrepreneur.

Some top takeaways from the episode:

_Compete with your ideas – not dollars.
_The system will try to make you think you are not an artist – be a creator anyway.
_You can be a great artist AND a great entrepreneur
_By definition, a Community is about what you ARE, but also about what you AREN’T
_Creativity is a messy process. You have to be comfortable with the mess.
_It’s not what you make – it’s how you make people FEEL.

Marc is the man. He is THE Marc Ecko — the hugely successful graffiti artist-turned-entrepreneur whose Ecko Unltd and Complex Magazine brand platforms (which started in his parents’ garage) are now worth more than a BILLION dollars. Marc came on the show to help you and me understand personal authenticity, personal brand and how to apply them in your life and career. We also got an insider’s look into his new book, “Unlabel: Selling You Without Selling Out “ – which – if you can afford the $15 bucks should definitely purchase. I read it cover to cover on a single flight SEA to NYC last week and I’m on my second read now. LOTS of nuggets in there.

Here’s a few BTS shots from the episode:

How to Sell Yourself Without Selling Out [Legendary Marc Ecko TODAY on chasejarvisLIVE, Oct 9]

20131009 cjLIVE Marc Ecko Home Page Graphic

UPDATE: The LIVE broadcast is TODAY October 9 – 11am SEA time (2pm NYC -19:00 London) – mark your schedules and flip your dial to http://www.chasejarvis.com/live. My guest — the legendary Marc Ecko — will give you the most important tool kit that an artist can know outside one’s craft —> how to sell yourself without selling out.

Let’s face it… it’s a complete myth that your work will just “be discovered” and that your personal brand just “happens.” These are topics that simply cannot be reduced to sound bites and can’t be left to happenstance. We’ll go a full 90 minutes and uncover the core principles of Marc’s 20-year-long rocket ship of a career.

Why Marc? He is THE Marc Ecko — the hugely successful graffiti artist-turned-entrepreneur whose Ecko Unltd and Complex Magazine brand platforms (which started in his parents’ garage) are now worth more than a BILLION dollars. The same Marc Ecko who conceived, shot + starred in the controversial “Still Free” video that made its interweb rounds back in ’06 and featured a hooded Ecko sneaking across a guarded runway to tag the above words on AirForce One (it was actually a replica). But – again – Marc isn’t coming on #cjLIVE to tell stories about tagging antics – he’s coming to help you and me understand personal authenticity, personal brand and how to apply them in your life and career. We’ll also get an insider’s look into his new book, “Unlabel: Selling You Without Selling Out.”

WHO: You, Me, Artist/Entrepreneur Marc Ecko + a worldwide gathering of creative people
WHAT: Interview, discussion + a worldwide Q&A
WHEN: Wednesday, Oct 9, 11:00am Seattle time (2pm NYC time or 19:00 London)
WHERE: Tune into www.chasejarvis.com/live. It’s free — anyone can watch and we’ll be taking YOUR questions via Twitter, hashtag #cjLIVE

chasejarvis_markecko

HELP US PIMP THE SHOW AND WIN STUFF.

We’re giving away two prizes before the show:

1) signed copies of Marc’s new book and
2) $200 free @creativeLIVE course credits

To enter, just help us promote the show starting RIGHT NOW.

Send out a creative tweet OR Facebook post (pointing back to my Fbook page so we can find it) promoting the show and be sure to INCLUDE #cjLIVE + @marcecko + the short url to THIS blog post.

We’ll select a few of the best ones at the beginning of the show, give you a shout-out, and one of these great prizes.

DURING THE SHOW.  THIS IS BIG!!!  You’ll have to tune in to find out more. But I can say we’re giving away

@BorrowLenses discounts

AND…wait for it… the NEW GoPro Hero3+ (estimated retail value of $399.99)

JOIN US IN THE STUDIO.
Want to be part of the live studio audience? We’ll invite the first 20 people who send an email to production@chasejarvis.com to join us +1 guest. You’ll receive a confirmation email with attendance details if you’re 1 of the first 20.

Peep the Unlabel book promo here:

How to enter here.  Official Contest Rules here.

Underwater iPhoneography – The Gear I Used to Find Nemo

While in Belize a couple months ago, I took the opportunity to field test a new iPhone case designed for action sports photography + video. (I’m a big fan of field testing new tech/gadgets; see my out-of-the-box successes with the DJI quadcopter—> here).

Without getting in the weeds here, let’s be honest. We’re not aiming for the Oscars with this footage, but I’m not gonna lie… I quite frequently need a little breather from all the high end work that I’m focused on doing. Not everything needs a $150,000 Phantom camera to be good or fun. You with me? Good. Then ENTER—>The Optrix XD5 — a waterproof housing for the iPhone 5 that gave me a nice 175 degree wide-angle lens and control functionality while coasting from reef to reef. It couldn’t have been easier or more chill to use… I’d recommend this to family vacationers and pros alike who dig the occasional goofing around with some gear. Watch through the end of the video to see a few super basic stills I was able to take on one very very short swim about the reef.

Note: the video above was shot on an iPhone housed in the same XD5. Totally passable, in my opinion. And an idiot-proof design, as the video reveals.

Check out the Optrix line of iPhone housings.

For more behind-the-scenes action from my Belize assignment, you can go here, here + here.

Music by Small Face.

Photoshoots with Flying Cameras, Bulldozers & World Class Athletes [plus Other Exclusive Behind-the-Scenes Antics from my Aspen Campaign]

Snow cats. Flying cameras and world-class athletes.  Couple-o-sunrises. One of the most unique locations I’ve found in my career (a coal mine?!) and a superfun campaign for one of the top mountain destinations in the world…here’s behind the scenes for my most recent campaign to drop –> Aspen.

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This past March, you might have caught wind of my live updates while shooting the 2013-2014 campaign for my friends at Aspen/Snowmass ski resort. In the midst of the controlled chaos of a high-altitude photoshoot, while obsessing over the weather, we were able to share a few the scenes photos. chasejarvis_aspen
Today we’re dropping “ChaseJarvisRAW: Aspen/Snowmass Behind the Scenes” timed to coincide with the launch of the campaign in action sports magazines worldwide. We’re also sharing those ads below (See below for a few examples with the original photos) before they land in magazines and on billboards worldwide.

As is always the case with a project of this scope, the story behind the final imagery is something I enjoy sharing via the photos or videos themselves.

Last March, we rolled into Aspen with a fast-n-light crew of six of my Seattle-based team to join Aspen’s marketing + media teams and their creative agency Factory Labs) To produce this video and the images below, we coordinated around 45 people and quite the pile of gear in an unpredictable, high-altitude, always-changing environment over a span of 5 days. Standard challenges apply

Working in an alpine environment can be difficult, but there’s another challenge to shooting in Aspen: telling a unique story about one of the most written about, filmed and photographed places on Earth. So we ventured north from Aspen into the Roaring Fork valley looking for a new angle. And we found it.

Backstory on our unique location and how it tied to the campaign. Aspen Skiing Company is one of America’s most outspoken corporations on climate change, and it backs up its talk with innovative efforts to both mitigate its own pollution and to model climate-friendly business practices. That’s smart, forward thinking for an industry that depends on consistent snowfall for its survival – so we incorporated this into on of our shoot locations….
ChaseJarvis_Davenport20130312_Aspen_1_AAA9873 So here’s the crazy part – Aspen’s newest addition to their sustainability program is based at the Elk Creek Coal Mine. How does that make sense you say? Here’s how it works: First, Aspen BUILT & OWNS A system that captures methane emissions vented from mine (a mine that has been under operation for a long time – no going back on that) and uses this gas to generate electricity, which is fed into the grid. NOT the coal, but capturing the energy put off by the off gassing. By preventing the methane—a greenhouse gas twenty three times more harmful that carbon dioxide—from entering the atmosphere, the project eliminates three times the carbon pollution that Aspen Skiing Company creates each year. Boom. If that’s not thinking outside-the-box then I don’t know what is. It also happened to be a perfect place to find a unique photograph. So we went to the mine to capture a gritty, industrial snow shoot with this, what I consider a unique backstory, about how Aspen is being inventive around how it invests in clean power.

Shooting on location in the mountains comes with the usual crazy challenges: cold weather, even colder hands and feet, crazy wind, scorching sun and altitude, but shooting at a coal mine with skiers and snowboarders – that was a first for me as a professional and a wicked creative way to tell this great story. And were the bulldozers, cranes, choppers and other nifty things we needed to build the shoot.

But that is what makes Aspen great – they do things differently and allow the artists that work with and for them to operate that way too. While some of my previous BTS videos show that originality, we wanted the focus of this video to be the ways we captured the photos, the people, the athletes and the action. We skied, hiked, snow-catted, ate, drank, danced, piled gravel and pipes and laughed our way through this job – a helluva a lot work, but even more fun. Hope you enjoy. Here are some of the images and the final ad creatives:

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If you’ve ever wondered what we use for a video and photo shoot like this…here are the essentials on our GEAR LIST:
[Available from Adorama]

// (2) Nikon D4 bodies
Nikon 14-24mm f2.8
24-70mm f2.8
70-200mm f2.8

// BTS camera kit:
Canon 5D MarkIII, 16-35mm f2.8, 24-105mm f4, 70-200mm f4, 35mm f1.4

// Sony F3 35mm f2, 50mm f2, 85mm f2
// Kessler CineSlider
kessler pocket dolly
kessler electra drive for timelapses

// (1) Octa-copter

// (7) GoPro Hero 3s – strapped to my head, my leg, to an octo-copter…and more.

// Broncolor Scoro 3200S
(2)Broncolor Unilite 1600,

Some other nuts and bolts from the shoot that are not obvious from the BTS vid, but that you might be interested to know:

// The Elk Coal Creek Mine/Aspen initiative is the first project west of Mississippi to turn coal-mine methane into electricity,

// Among the many shredders we worked with is legendary Chris Davenport, one of the best skiers of all time. Chris has climbed and skied all 50+ 14,000 peaks in Colorado in one year and recently skied off Everest. Follow him here @steepskiing. Total badass. Consummate pro. And he’s in Washington DC lobbying for climate solutions as you read this.

// We shot the entire campaign and video in 5 days

// Aspen is releasing a 6-part series to go with this campaign video – tune in here.

Also – final note. MY GOODNESS is the band responsible for the rocking tunes in the video. Three songs in the video: Check your Bones, Lost in the Soul and Cold Feet Killer. If you dig the tunes, you can listen to an entire live performance they did shot by cjLIVE here in video form, and you can also stream the performance on soundcloud here. Please enjoy – take a listen, and share with your friends.

Learn more about My Goodness here - http://www.facebook.com/MyGoodness

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